All Belgium articles
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ArticleSport 2000 introduces multi-category concept in Europe
The group opens new “Home of Expert” multi-category retail stores in Belgium and Germany, blending diverse product ranges with specialized services.
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News briefsSkechers expands Belgian footprint with new store in Brussels
Brussels welcomes Skechers to its Rue Neuve shopping district with the unveiling of a spacious 490-square-meter store. The store offers a showcase of Skechers’ range of footwear, apparel and accessories, featuring a striking vaulted entrance and a captivating mural paying homage to the brand’s roots in Southern California’s Manhattan Beach. ...
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ArticleSport 2000 GmbH with stable development in 2023
The consolidated gross external sales of the Sport 2000 5-country network amounted to €2.95 billion in Germany in 2023. The purchasing network comprising Germany, Switzerland, Belgium, the Netherlands and Luxembourg amounted to €4.03 billion. Due to restrained order behavior and the insolvency of some sports retailers, the purchasing volume fell ...
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News briefsAbsolute Run opens in Brussels
On Dec. 7, 2023, the overall eleventh Absolute Run store was opened in Brussels in collaboration between Sport 2000 and its partner Jogging Plus. It is the second Belgian Absolute Run Jogging Plus store after Liège and is located in an attractive downtown location with 230 sqm of retail space ...
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News briefsNike allegedly misclassified independent contractors in several countries
According to The Guardian and documents obtained by the newspaper, Nike could face a fine of more than $530 million for misclassifying independent contractors. The Guardian reported Friday that the documents reveal the misclassification, which could expose the footwear maker to a fine or even a lawsuit. The sporting goods ...
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ArticleAbsolute Teamsport continues to expand
After 17 more stores joined Sport 2000’s premium concept for teamsport specialists in 2022 (bringing the current total in Europe to 23 Absolute Teamsport stores in 6 countries), the pace of expansion is set to continue in the new year: Sport 2000 says it plans to have 35 stores under ...
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News briefsAmazon goes live with Belgian site
Amazon has launched the Belgian online store Amazon.com.be, through which Belgians can now become members of Amazon Prime, the e-commerce company announced. In addition, “Brands of Belgium” (La boutique des marques belges) is intended to bring local customers together with local companies. In the online store, Belgian customers can currently ...
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News briefsDecathlon Belgium temporarily becomes "Nolhtaced"
Source: @DecathlonBe on Instagram Decathlon Belgium is changing its name to “Nolhtaced” (written backwards) for the next month. The move comes as part of a marketing and sustainability drive to promote “reverse shopping,” the retailer explained in a press release. Decathlon buys, repairs and resells second-hand products ...
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Case StudyThe marketplace of the future: How Decathlon is opening up its sales platforms to boost revenue
Decathlon has launched a number of “marketplaces” around the world, allowing other brands to sell their goods on the retailer’s sales platform, and expects to generate €1bn in sales over the next 5 years.
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News briefsDecathlon introduces rental service in Belgium
Decathlon is launching rental options for its Belgian customers. The service, available across the whole country and headed by Quentin Goffart, will initially involve equipment for five sports, namely cycling, kayak/paddle, fitness, camping/trekking and skiing. The offer will be expanded to other sports later this year, the company said. Belgian ...
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News briefs
European app logs post-pandemic surge in walking
In 2021, with the easing of pandemic restrictions, Europeans emerged from their houses to walk – or so says WeWard, which has been producing and operating a walking app since 2019. The company’s study of data collected for 2020 and 2021 – as generated by some 4.5 million app users ...
