News and insights about brands in the sporting goods industry – Page 136
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News briefs
Fibit and Garmin win an IP round against Philips
An administrative law judge of the International Trade Commission of the U.S. issued an initial determination that clears Garmin and Fitbit of a charge that they have been infringing on patents held by Koninklijke Philips and its North American subsidiary. In December 2019, the Dutch electronics multinational had brought a ...
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News briefs
Former Nike executive moves to Gatorade
Here is another Nike executive who is going to work for another company. PepsiCo has hired Kalen Thornton as chief marketing officer for Gatorade, the group’s sports drink brand. Thornton has worked for Nike for ten years, serving most recently as vice president of men’s brand management for North America. ...
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News briefsVF launches “Sustainable Solutions” digital media series
VF Corp. Is partnering with Pattrn, a sister brand of IBM’s Weather Channel, to launch a new digital media series that highlights its solutions to address climate change. The five-part series showcases the work happening across VF and its family of brands, including Vans, The North Face and Icebreaker, and ...
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Article
Lululemon establishes a Global Wellbeing Index
Lululemon has released its first Global Wellbeing Report, a survey that benchmarks the state of wellbeing worldwide with an inaugural Global Wellbeing Index. Lululemon commissioned an online survey managed by Edelman Data & Intelligence. The survey was conducted between Nov. 13 and Dec. 1, 2020 in ten countries, including Canada, ...
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News briefs
Nike releases sustainable Cosmic Unity basketball shoe
The Nike Cosmic Unity basketball shoe and the brand’s first performance shoe is being released under its Move to Zero initiative, which epitomizes Nike’s journey toward circular economy. The Cosmic Unity is made with at least 25 percent recycled content by weight. The sockliner is made in part from recycled ...
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News briefs
Nike opens a concept store at Citadium Paris
Nike has opened a concept store, called “Nike by Haussmann,” on the third floor of the Citadium lifestyle-oriented department store at 50-56 rue Caumartin, near Boulevard Haussmann in central Paris. The 615-square-meter mono-brand store occupies the totality of the floor space. Although it offers both men’s and women’s products from ...
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News briefs
Asics expands its Energy Saving Series
Asics has announced the launch of the Glideride 2 and Evoride 2, the newest editions to its Energy Saving Series of running shoes. The Glideride 2, which builds on the previous Glideride model, features new gender-specific tuning, with a lower density foam for a softer feel underfoot for female runners. ...
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ArticleHoka’s 52.1% increase helps lift Deckers’ sales
Deckers Brands’ sales surged in the third financial quarter ended Dec. 31, 2020, boosted by demand for Ugg and the continued global expansion of Hoka One One. Despite headwinds from Covid-19, the group’s sales progressed by 14.8 percent from the same period last year to a record $1,078 million, with ...
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Article
GoPro’s Q4 revenues miss estimates, but subscriber numbers soar
GoPro posted weaker-than-expected fourth-quarter revenue as Covid infections and tighter restrictions hit Christmas sales, but it remained upbeat over plans to become a subscription-based direct-to-consumer (DTC) operation. The action camera maker reported revenues of $358 million in the three months to Dec. 31, down 32 percent from a year earlier ...
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ArticleE-commerce and wholesale offset store closures at Skechers
Skechers’ sales in the fourth quarter decreased by 0.5 percent year-on-year to $1,324 million. The results were supported by a 143 percent surge in U.S. digital sales, after the group rolled out a ”Buy online pickup in store” (BOPIS) service in time for the holiday season. Net income fell by ...
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ArticleColumbia expects a more normal 2021
Columbia Sportswear performed better than expected in the fourth quarter of 2020 and predicted that its results would return to 2019 levels in 2021. It exited the quarter with $791.9 million in cash and short-term investments, no bank borrowings and nearly $1 billion in total liquidity. It has refinanced its ...
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ArticleE-commerce and wholesale lift Canada Goose
Robust online sales globally returned Canada Goose to growth in its third fiscal quarter. Revenues for the three months ended Dec. 27, 2020, progressed by 5.0 percent to 474.0 million Canadian dollars (€309.5m-$363.8m). E-commerce was a bright spot, surging by 39.3 percent, which partly offset store closures of 30 to ...
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News briefs
UYN supports an Italian cyclist in the Himalayas
UYN - the Italian brand that stands for Unleash Your Nature - has announced a new partnership with Omar Di Felice, a two-time Italian ultracycling champion (races longer than 300km) and adventure traveler. In addition to becoming a brand ambassador, Di Felice will collaborate with the company’s R&D lab to ...
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Short stops
MARKETING
+++ Macron has announced a new agreement with the Romanian Rugby Federation (Rugby România) that will make the Italian sportswear brand the technical sponsor of the Romanian national rugby union team for the next three sporting seasons +++ Fila has extended its partnership deal with Ashleigh Barty, the 24-year-old Australian ...
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News briefsOn Running and Vaha get top honors at ISPO
The international jury that selected the winners of ISPO Gold Awards chose On Running’s Cyclon shoe and Vaha’s Eton Motion Analysis mirror as “Products of the Year” in the running and fitness segments, respectively. We have already reported about Germany’s Vaha and its recent funding round, where Porsche Ventures stepped ...
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News briefsSalomon introduces a sports mask
Working with Chamatex, the design office of Groupe Zebra and Bosch, Salamon has developed an anti-pandemic mask for athletic training and competition. It will hit the market in Feb. 15, at a price of €18, coming into two varieties: running and winter. Nine months of R&D at Chamatex’ factory in ...
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News briefs
Decathlon participates in EU “green consumption” project
Decathlon is participating in the EU’s Green Consumption Pledge Initiative, a voluntary cooperation with businesses to complement regulatory actions aimed at increasing sustainability in production and consumption. It is the first initiative to be launched in the framework of EU’s New Consumer Agenda, announced in November 2020, which intends to ...
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News briefs
Eastman to build world-scale polyester recycling plant
Eastman Chemical Company has announced that it will invest around $250 million over the next two years to build “one of the world’s largest plastic-to-plastic molecular recycling facilities.” The plant will be located at Eastman’s site in Kingsport, Tennessee, where the company is headquartered. Through methanolysis, this facility will convert ...
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News briefs
Aqua Lung announces Paul Nicklen as a global ocean ambassador
Aqua Lung, the French company that offers scuba diving and watersports equipment, has announced that Paul Nicklen is joining the brand as a global ocean ambassador. As part of the partnership, the wildlife photographer and conservationist will exclusively use the full range of Aqua Lung, Apeks, and O.ME.R. products – ...
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News briefsPolartec celebrates 30 years in the market
Polartec has kicked off an anniversary year with the launch of its “Peaking Since 91” campaign that started on Feb. 1. If you’re thinking 40 years of fleece, you’re kind of right, but still just off the mark, as the fleece was invented in 1981 in a partnership between Patagonia ...
