Oberalp, the exclusive distributor of Under Armour in Italy, has opened a second Under Armour Brand House in Rome, this time in the very heart of the city, at 175 Via del Tritone. It measures almost 400 square meters. An older store is located in the Romaest shopping center. With the new opening, the number of Under Armour stores in the country has risen to a total of 11, including five factory outlets.