This is how the sporting goods industry deals with CSR & Sustainability – Page 56
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News briefsSalomon makes Covid-19 relief donation to the Red Cross
(OIC) Salomon will make a donation to a Covid-19 emergency appeal operated by the International Committee of the Red Cross (ICRC) from sales of its new limited-edition Golden Trail Series running footwear, apparel and gear. The ICRC helps people around the world affected by armed conflict and other situations of ...
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News briefsGore presents a new, ambitious sustainability framework
(OIC) W. L. Gore & Associates has released a new Sustainability Framework for its Gore Fabrics Division. The framework reflects the evolution of the company’s sustainability strategy and provides a cohesive, tangible expression of the company’s diverse and long-term commitment. In particular, it demonstrates Gore’s commitment to protecting people and ...
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News briefs
Lululemon to boost its diversity, equity and inclusion
On its website, Lululemon has detailed a number of pledges in response to the riots in the U.S. It will hire a “head of global diversity, equity and inclusion” and boost the budget of its “diversity, equity, and action” team by $5 million a year. It will establish “pacer” groups ...
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News briefs
New Balance confirms $1.25 million in grants for Covid-19 relief
The New Balance Foundation, which had pledged earlier this year to donate $2 million in non-profit grants in response to the pandemic, has confirmed a second round of funding. Selected organizations from the foundation’s network of grantees have recently received a combined total of $1.25 million in New Balance Foundation ...
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News briefs
On Running launches documentary on the Athlete Refugee team
On Running, the Swiss brand of running shoes, launched a documentary to accompany the Athlete Refugee Team for the postponed 2020 Olympic Games on Saturday June 20, on the occasion of this year’s World Refugee Day. In the film, Tegla Loroupe, the well-known Kenyan runner who won the latest ...
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Short stops
CSR & Sustainability short stops
+++ Mizuno Korea has donated sneakers worth 10 million South Korean won (€7,300-$8,300) to ReHoPe, a non-profit organization, to be given to refugees who have escaped from the Syrian civil war to Lebanon +++
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News briefs
Smith introduces new commissions and rebates in N. America
To give its retailers a shot in the arm after the economic slowdown of the Covid-19 pandemic, Smith Optics is investing $300,000 into sales incentive program in North America called “Committed to Retail.” From June 9 to Sept. 7, the helmet and eyewear brand owned by the Safilo Group will ...
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News briefs
Responding to unrest in the U.S., Adidas pledges to make three investments
In reaction to the unrest in the U.S. over the death of George Floyd at the hands of police officers in Minneapolis, Minnesota, a group of black employees working for Adidas in the U.S. recently addressed a 32-page document, titled “Our State of Emergency,” to the company’s executives. According to ...
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News briefs
Tecnica donates for Covid-19 aid
In the U.S., Tecnica said that it will donate $10 on every pair of shoes sold in the country between June 10 and July 31 to the Covid-19 Crisis Relief Fund of the Two Ten Footwear Foundation. The fund aids employees in the footwear sector, particularly store employees, and their ...
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News briefs
Aldi launches climate-neutral sneaker
The German food discounter Aldi Süd has developed a climate-neutral sneaker under its own brand, Crane Pure, which will be on sale from June 10. The sneaker is made partly from recycled PET bottles, and the CO² emissions caused by production, transport and distribution are offset by a certified climate ...
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News briefs
A $100 million donation to fight racism by Jordan and the Jordan brand
Michael Jordan and the Jordan brand, which is part of Nike, have jointly announced a donation of $100 million over the next ten years to organizations dedicated to promoting racial equality, social justice and greater access to education. The announcement comes after a week of nationwide anti-racism protests across the ...
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News briefs
Oeko-Tex launches QR codes for its Made in Green label
Oeko-Tex has introduced a unique QR code for products labelled as Made in Green by Oeko-Tex, allowing customers to trace the production chain of the products and find out why they have been certified. More than 3,700 products have been certified with the label, which signifies sustainable production of textiles ...
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News briefs
Burton donates face visors to educational institutions in Austria
Burton Europe has donated 340 face visors to educational institutions in and around Innsbruck, Austria. The face visors were made in Absam, near Innsbruck, by a local manufacturer, MP Solutionz, that revamped its production for face visors during the coronavirus crisis. Burton’s European headquarters have been located in Innsbruck since ...
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News briefs
Decathlon France supports the recovery of grassroots sports
Decathlon is supporting the “Soutiens Ton Club” (=Support your Club) initiative, a platform for donations to help sports associations in France, which have been seriously affected by the coronavirus crisis and are likely to have a hard time recovering from it. The program, which was launched on May 19, is ...
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News briefs
Zalando will be subjecting its partners to sustainability standards
Zalando is implementing standards for the measurement the social and environmental sustainability of its operations and, in time, those of its business partners. Specifically, the German e-tailer is adopting the Higg Brand & Retail Module (BRM), developed by the Sustainable Apparel Coalition (SAC) and its subsidiary, Higg Co. The BRM ...
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News briefs
Adidas teams up with Allbirds
Adidas announced today a collaboration with Allbirds, the well-known American brand of sustainable footwear, to develop the sport performance shoe with the lowest-ever carbon footprint. The project will involve exploring recyclable material resources as well as the use of renewable energies in manufacturing and transportation. Adidas says the project is ...
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News briefs
Adidas launches reusable face mask
Adidas has launched its own washable face mask to help consumers battle the coronavirus pandemic. It is called Face Cover and is made from a soft and breathable material, using a minimum of 40 percent recycled content. Face Cover is not a medically graded mask nor a Personal Protective Equipment, ...
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News briefs
Decathlon steps up commitment to biodiversity
Decathlon has signed up to the ten principles of the Act4nature France initiative and has joined the Orée network, as part of an ongoing commitment to preserve biodiversity. Act4nature France (“Entreprises Engagées pour la Nature” in the original French version) was launched last December by the French government to help ...
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Article
Asics exceeds sustainability targets
In 2019, Asics achieved a 27.9 percent reduction in CO² emissions per pair of shoes during the manufacturing process as compared to 2015 baseline levels, exceeding the 10 percent target that the company had set for itself by 2020. This is the headline result in Asics’ 2019 Sustainability Report, which ...
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News briefs
ZDHC releases the Chemical Management System (CMS) framework
The Zero Discharge of Hazardous Chemicals (ZDHC) Foundation has released the ZDHC CMS (Chemical Management System) framework, which provides the textile, apparel and footwear industries with a united base to work from. The ZDHC Foundation helps companies in these industries reduce their chemical footprint. The CMS Framework is part one ...
