Sweaty Betty’s revenues grew by around 60 percent between 2019 and 2020. With many consumers spending more time at home due to lockdowns and restrictions, the demand for British company’s joggers rose by 160 percent, while sales of Italian fleeces surged by 223 percent. The women’s fitness apparel brand continued its international expansion. It launched its products in five of Nordstrom’s Canada stores and online at Nordstrom.ca. It now has a total of three stores in Hong Kong, where the first one of them opened in 2019, and Sweaty Betty plans to expand its digital business more broadly across Asia in 2021 and beyond. Last year’s progress came after revenues had risen by 27 percent to 80 million pounds sterling (€89.8m-$108.9m) in the previous financial year, led by a growing activewear market. Thanks to new investments, the company saw online sales surge: they accounted for around 46 percent of total sales, up from around 40 percent in 2018.