All GoPro articles

  • Article

    GoPro’s Q4 revenues miss estimates, but subscriber numbers soar


    GoPro posted weaker-than-expected fourth-quarter revenue as Covid infections and tighter restrictions hit Christmas sales, but it remained upbeat over plans to become a subscription-based direct-to-consumer (DTC) operation. The action camera maker reported revenues of $358 million in the three months to Dec. 31, down 32 percent from a ...

  • Article

    GoPro swings to a profit


    The American action camera specialist managed to post a profit for the third quarter thanks to a more intense direct-to-consumer (DTC) approach and strong sales of new products, which helped boost total revenues by 114 percent to $280.51 million. Analysts expected revenues of $234.5 million. GoPro ’s net income ...

  • News briefs

    Latest GoPro camera boosts subscriptions, confirming DTC push


    GoPro reported that high demand for its latest action camera, the Hero9 Black , has pushed the number of paying GoPro subscribers past the 500,000 milestone. With the vast majority of consumers purchasing the new camera through the company’s website along with an annual paid GoPro subscription, which includes unlimited ...

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    GoPro’s losses widen


    The U.S. action camera brand’s sales tumbled by 54.1 percent in the second quarter to $134.2 million, while the gross margin contracted by 4.6 percentage points to 30.3 percent. Adjusted Ebitda was negative $22 million, compared to $14 million in the same period a year ago. The company’s net ...

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    News briefs

    GoPro launches lifestyle accessories and clothing


    GoPro has launched a new line of lifestyle gear that is available worldwide exclusively on . The all-new range includes functional bags, backpacks and cases, clothing and other products such as floating sunglasses and water bottles. First up in the lifestyle line-up is a series of bags that ...

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    News briefs

    GoPro‘s Hero8 Black now works as an HD webcam


    GoPro announced that its flagship Hero8 Black camera now functions as a 1080p high-definition, wide-angle webcam. Users can update their Hero8 Black with a beta release of the new firmware and install the new GoPro Webcam desktop utility to use their camera as a webcam. The utility ...

  • News briefs

    GoPro’s VP of design steps down


    According to Bloomberg , GoPro ’s vice president of design, Danny Coster , departed “earlier this year,” after a four-year stint. He was previously with Apple . As we have reported, GoPro had a turnover of $119 million in its first quarter of this year, down from $243 million in ...

  • News briefs

    GoPro’s sales are cut by more than half


    In line with its previous warning, GoPro reported a turnover of $119 million in the first quarter, more than half the $243 million level of the year-ago period. The transition to a more efficient and profitale direct-to-consumer model reduced operating expenses mitigating the decline in the gross margin, which ...

  • Article

    GoPro will focus more on DTC


    While cutting costs, GoPro has decided to shift more of its business to the direct-to-consumer (DTC) channel as its sales have gone down because of the quarantine-shuttered brick-and-mortar retail sector . Accordingly, the American brand of action cameras has hired a chief digital officer – Aimée Lapic , former ...