Hervis Sport, the Austrian sports retail chain, has raised a total of €100,000 for Österreichische Sportshilfe, an organization that helps breed international sports talents, with this year’s edition of its “Hervis Team Run.” Nine provincial teams and one celebrity team took part in the nationwide campaign, running for a total of 25,000 kilometers over several months. Each participant contributed two euros per kilometer to the fund and the amount was matched by Hervis at the end of the event. Hervis says it chose a running campaign to collect donations because of the high value placed on the sport by the Austrian population. According to the Hervis Sportbarometer 2021, about one third of Austrians practice running, across all age groups. The provinces of Upper Austria and Carinthia in particular are the country’s running strongholds.

Topics