LATEST – Page 334
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Adidas has extended its sponsorship agreement with Uefa for three...
Adidas has extended its sponsorship agreement with Uefa for three years, covering also the 2016 Euro Cup in France
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Anthony Ogogo, the British middleweight boxing champion, is going to...
Anthony Ogogo, the British middleweight boxing champion, is going to endorse Nike
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Billabong signs up Jack Robinson, a very promising 16-year-old surfer...
Billabong signs up Jack Robinson, a very promising 16-year-old surfer from West Australia, for a minimum duration of five years
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Lorraine Huber, a 34-year-old freeride skier who is ranked among...
Lorraine Huber, a 34-year-old freeride skier who is ranked among the top 10 in the category, has joined Bergans of Norway's team of sponsored athletes and product testers
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Purito Rodriguez, the big cycling champion, will be a testimonial...
Purito Rodriguez, the big cycling champion, will be a testimonial for Buff
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Gore Bike Wear gets two iF product design awards...
Gore Bike Wear gets two iF product design awards for its Oxygen and Oxygen SO jerseys
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Uvex gets a special prize, the Axia Award for Bavaria,...
Uvex gets a special prize, the Axia Award for Bavaria, because of its sustainable strategy as a family company that places its 2,100 employees in the foreground
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Amer Sports reports that one of its shareholders, Varma Mutual...
Amer Sports reports that one of its shareholders, Varma Mutual Pension Insurance Company, has reduced its stake in the company to 3.02 percent. Amer also says that the number of treasury shares has increased to 983,587 as 1,000 shares that had been granted to employees as share-based incentives have been ...
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Desigual launched its first winter collection of sporting goods, including...
Desigual launched its first winter collection of sporting goods, including apparel, footwear and accessories, at Ispo. The first spring/summer sports collection had already been launched at Bread & Butter last July. The main focus is on the French, Spanish, Italian and German markets. Desigual sells its sports collection only to ...
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Fischer has launched a new collection of customized ski boots,...
Fischer has launched a new collection of customized ski boots, called “comfort fit,” which are less expensive than those previously offered and easier for the dealer to handle. In addition, Fischer has launched a completely new collection of touring skis, including new models and shapes and a new touring boot ...
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Poc Sweden is collaborating with In Case of Emergency (ICE)...
Poc Sweden is collaborating with In Case of Emergency (ICE) in an effort to provide emergency personnel with correct medical history about the victims of avalanches such as blood group, allergies and other basic information like their name and emergency contacts, even if the victims are unconscious. One of the ...
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Deeluxe has launched a completely waterproof snowboard boot with a...
Deeluxe has launched a completely waterproof snowboard boot with a breathable lining in partnership with Sympatex. Other new partners of Sympatex, which is launching a new logo, are Elkline, Kangaroos, Rockfall, Sherpa Outdoor, Stadium and Zajo
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Primaloft, which is growing faster than when it was part...
Primaloft, which is growing faster than when it was part of Albany International, has various new projects in the pipeline for fibers that will retain body heat and harness the heat from the sun. The company has also taken over its agents in Russia and Scandinavia, and it is launching ...
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Golfbuddy unveiled two new products at the 2014 PGA Merchandise...
Golfbuddy unveiled two new products at the 2014 PGA Merchandise Show in Orlando, Florida. The developer of distance measuring devices (DMDs) for golfers presented the BB4 Band, the world's first golf GPS wristband, and the PT4 Handheld, a superfast 4'' touchscreen handheld device. Both products are due to be launched ...
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Kettler is moving into the area of functional training systems...
Kettler is moving into the area of functional training systems for home fitness
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Salewa has introduced rocker technology in its snowshoes
Salewa has introduced rocker technology in its snowshoes
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Two lifestyle brands, Napapijri and Calamar, are adopting Gore-Tex membranes...
Two lifestyle brands, Napapijri and Calamar, are adopting Gore-Tex membranes for their autumn/winter 2014/15 collections
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Dobotex, which is a fully owned subsidiary of Puma since...
Dobotex, which is a fully owned subsidiary of Puma since 2012, has a signed a contract to be the European licensee of Levi's for men's underwear and socks, to be launched in the next autumn
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Kahuna Creations reports that it has just gotten a patent...
Kahuna Creations reports that it has just gotten a patent to protect its invention of “Land Paddling,” a sport that can be described as a cross between stand-up paddling and skateboarding
