Joma Sport will become the new technical sponsor of the Italian Tennis Federation (FIT) on Jan. 1, supplying all apparel to all Italian national teams and equipment to the federation’s tennis centers for the next five years. Joma will also participate in the federation’s brand makeover, which is intended to develop new products and training centers under the FIT brand. It will also sponsor SuperTennis, a dedicated Italian TV channel. Come January, it will also result in Joma’s launching a “complete collection” of tennis-related products. Joma is also the official footwear sponsor of the World Pádel Tour.

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