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2021-01-21T20:47:00+00:00

+++ Decathlon says it is working on a face mask that can be used while practicing sports +++

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OrthoLite unveils a new PU foam to stablize temperature in shoes
2021-03-01T10:12:00Z
OrthoLite has presented O-Therm , a 2mm base-layer thermal foam that the company claims to be the world’s first and only aerogel-infused, open-cell PU foam. The technology creates a thermal barrier that blocks the cold and maintains footwear temperature through the thermal properties of O-Therm’s proprietary aerogel. Unlike conventional ...
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Champion partners with ABG for the Muhammad Ali brand
2021-02-26T17:38:00Z
Champion Athleticwear , part of HanesBrands , and the Authentic Brands Group (ABG) have announced a multi-year collaboration for the Muhammad Ali brand, whose rights are held by ABG. The partnership is kicking off with the launch of a Champion X Muhammad Ali apparel collection, which evokes ...
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Inov-8’s founder takes the business back
2021-02-25T12:17:00Z
Wayne Edy , who founded Inov-8 in 2003, is preparing to launch a new graphene-based shoe after buying back the 80 percent stake in the British company that he had sold to Descente in 2015, with the exception of the rights to the brand for Northern Asia, including ...

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Macron partners with the Italian Cricket Federation
2021-03-01T10:16:00Z
Macron will be the technical sponsor of the Italian Cricket Federation (F.CR.I.) for the next four years, starting from the 2021/22 season. The sportswear company will dress the national teams and affiliated clubs and will create a dedicated line of merchandise. Macron will also set up a Club ...
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Speedo signs up British paralympic champion Alice Tai
2021-03-01T10:12:52.470Z
Speedo has announced a sponsorship deal with Alice Tai , the British paralympic swimmer who competes in the SB8, SM8 and S8 categories. Tai, who is 22 years old, earned her first international success in 2014, when she won one gold, one silver and one bronze medal at the ...
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Kästle invests in cross-country skiing
2021-02-25T17:59:00Z
Kästle is outfitting the personnel at the FIS Nordic World Ski Championships that started in Oberstdorf on Feb. 23. The Austrian ski brand, which has been enjoying a certain revival lately, has decided to invest in the Nordic ski sector, bringing out a new line in 2019 that ...