Wilson is introducing a new apparel line for men and women - only in the U.S. and China for the time being. Called Wilson Sportswear, the line is meant to blend “sport, fashion and culture.” Items will be dropping bi-weekly, with special collaborations at “key moments in sport culture.” They will include French Terry Hookups and Woven Warmups. The so-called Starting Lineup – sold through Wilson.com in the U.S. and through WeChat and other sites in China – will include a Millennium Crewneck, Newport Polo, Pitch Short-Sleeve Baseball Tee, Double Day Training Short and Midway Travel Pant for men and the Fly Crop Sweatshirt, Everyday Brami, Stance Slim Jogger, Limitless Skirt and Evolution Short for women. Prices range from $48 to $98. Wilson will be opening its first retail locations – in such cities as Chicago, New York, Beijing and Shanghai – later this year. It is also expanding its “advisory staff,” which so far consists of about 10,000 athletes, coaches, entrepreneurs, artists and the like.

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