The Challenge Family triathlon event series, which has been running for over 20 years, and X-Bionic have announced a four-year partnership that will see the performance sportswear supplier become the official equipment partner of the series.
Challenge Family is one of the world’s most important triathlon series, with over 30 events across the globe. In addition to the legendary DATEV Challenge Roth in Germany, the series also includes events in Austria, France, Malaysia, Canada and New Zealand.
As part of the cooperation between X-Bionic and Challenge Family, an athlete program is planned to develop new products, which will actively gather feedback from the triathlete community and thus make the athletes part of the R&D process.
