All Sanuk articles
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ArticleDeckers divests Sanuk
Canadian athleisure brand Lolë bought the footwear brand for an undisclosed sum and announced Katie Pruitt as its new GM.
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ArticleAnother strong quarter for Deckers as Powers’ era ends
Deckers raises its forecast for FY25 after double-digit sales gains for both its Hoka and Ugg brands.
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ArticleDeckers eyes more double-digit sales growth after strong FY24
Deckers Brands, the Hoka and Ugg parent, ended a successful fiscal year by reporting a 36 percent operating income increase in the final period to $144.3 million compared to $105.9 million. Gross margin expanded by 620 basis points to 56.2 percent. Revenues increased by 21 percent to $959.8 million ...
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ArticleDeckers publishes latest ESG report
Deckers Brands, owner of a portfolio of brands including Ugg, Hoka, Teva, Sanuk and Koolaburra, has published its Corporate Responsibility and Sustainability Report called Creating Change for the 2023 financial year. The report builds on the progress the company has made towards its sustainable development goals in the areas of ...
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ArticleDeckers raises full-year guidance again on continued strength from Hoka, Ugg gains
Bolstered by sales contribution from its Ugg brand and continued momentum in its Hoka business, Deckers Brands generated a 76 percent increase in Q2 operating income to $224.6 million on nearly 25 percent total net sales growth to $1.09 billion for the three months ended Sept. 30. Net income was ...
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ArticleHoka paces Deckers in Q1, company lifts FY guidance
Deckers Brands, intent on growing both its direct-to-consumer and international businesses in the months ahead, generated a 42 percent increase in Q1/24 net income to $63.6 million versus 44.8 million for the three months ended June 30. Operating income was 26 percent higher year-over-year at $70.7 million. Total net sales ...
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ArticleHoka sales up 20% in FY24, further supporting Deckers’ growth
Deckers Brands expects Hoka will continue to lead sales growth in the current financial year, forecasting the brand will see a 20 percent increase in its top line after a 58.5 percent jump in the financial year that ended March 31. The majority of Hoka’s growth is expected to come ...
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ArticleDeckers raises sales and earnings guidance after better-than-expected Q3
Deckers Brands raised its sales and earnings guidance for the full financial year after revenues in Q3 beat expectations for top line
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ArticleDeckers: Hoka is more than a running brand
Deckers Brands believes its Hoka brand, already wildly successful, has plenty of upsides ahead as a head-to-toe brand serving running, trail and hiking consumers worldwide like rivals Salomon and VF Corp.’s North Face, and less like running-centric Brooks. “We are re-looking at our category approach,” proclaimed Dave Powers, president ...
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ArticleHoka hits new heights, aims for more
Deckers Brands is working to further enhance Hoka’s escalating sales trajectory and increase its brand awareness with a new “Fly Human, Fly” global marketing campaign, additional expansion outside the U.S. and a broader product reach that will tap into the trail, hike, walking, and lifestyle segments desired by key age ...
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ArticleDeckers’ revenues top $3 billion for first time, Hoka set to surpass $1 billion
In an exceptional display of corporate resilience and growth, Deckers has announced a record-breaking revenue topping $3 billion. In the spotlight is the Hoka brand, which has not only contributed significantly to this success but is also on track to surpass a significant milestone of $1 billion in sales.
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News briefsSanuk releases gender-neutral footwear collection in partnership with Pacific Pride Foundation
U.S. footwear company Sanuk, a division of Deckers Brands, announced the next version of its partnership with the Pacific Pride Foundation, the largest LGBTQ+ center between Los Angeles and San Francisco that works to create a thriving and visible LGBTQ+ community. Created in collaboration with artist and designer Maggie Johnson, ...
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ArticleDeckers sees 19-20% growth for its fiscal year
Deckers Brands, the parent company of Ugg, Hokaand other brands, is currently forecasting revenues of $3.03-3.06 billion for the full financial year ending March 31, indicating a growth of between 19 and 20 percent. It expects to book a gross margin of less than 51.5 percent for the year, leading ...
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ArticleHoka drives Deckers’ growth in Q1, overtaking Ugg
Deckers Brands reported a first-quarter revenue increase of 78.2 percent to $504.7 million, leading to net earnings of $51.5 million against a loss of $6.9 million for the same period of last year. The company has raised its outlook and now expects net earnings of around $415 million for the ...