All Scandinavia articles
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ArticleFW 25/26 winners of the Scandinavian Outdoor Award announced
The award highlights sustainability, design and functionality innovations, showcasing standout products made by Nordic companies for active and daily life.
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News briefsSkechers acquires Scandinavian distributor
Skechers has signed an agreement to acquire its existing Scandinavian distributor, Sports Connection Holding ApS. Sports Connection’s business includes 58 existing Skechers retail locations, several e-commerce solutions and more than 1600 wholesale customers. The company was established in Denmark in 1994 and has been Skechers’ exclusive distributor in the Nordic ...
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News briefsWeSports completes acquisition of Kraftmark
Stockholm-based group WeSports, through its subsidiary Vartex – a Nordic provider of fitness equipment and services – announced today that it has completed the full acquisition of the Swedish fitness and sporting goods company Kraftmark. WeSports acquired the Kraftmark brand and its trademarks in October 2022. When Kraftmark’s Swedish distribution ...
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ArticleXXL ASA exiting Austria, raising new equity
The Scandinavian retail operator, facing historically low consumer confidence and lower demand for sporting goods in its markets, is taking major actions to improve its balance sheet.
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ArticleNordic Swan Ecolabel increases focus on textiles
The Nordic Swan Ecolabel has announced new requirements for clothing and other textile products. The official and currently most important ”sustainability” label of all the Nordic countries (Iceland, Norway, Sweden, Denmark and Finland), which has so far been used more for other consumer goods such as soaps, detergents, etc., is ...
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News briefsCraft and Speedo end distribution partnership
After almost 15 years of successful sales of the Speedo brand in Scandinavia, Craft of Scandinavia AB and Speedo have ended their distribution partnership, with Speedo announcing a new distributor for the market. Craft says the move allows it to focus fully on its own brand, which has shown strong ...
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OpinionOpinion: The short- vs long-term perspective of retail recovery
Guest Article by Magnus Ohlsson The pandemic has led consumers to shift interests and behavior for now, but not necessarily forever. This also means that short-term gains and losses should not be translated into an everlasting future. It is important to take into the equation the brand performance of the ...
