All Shaun White articles

  • whitespace-ride
    Article

    WHITESPACE partners with eVent for PFAS-free pants

    2026-01-22T21:30:00Z

    This choice reinforces the brand’s commitment to sustainable technical materials in premium snowboarding apparel.

  • The Snow League
    Article

    Snow League raises $15m for global expansion

    2025-11-19T15:54:00Z

    The Snow League, founded by Shaun White, has raised $15 million to expand its professional snowboarding and freeskiing league globally, with backing from 359 Capital, BITKRAFT Ventures, and Fenway Sports Group’s Linda Henry.

  • Snöbahn round Logo
    Article

    Unrivaled Sports invests in indoor action sports center alongside White

    2024-06-26T10:15:00Z

    US-based youth sports holding company Unrivaled Sports, founded in March by David Blitzer, Josh Harris and The Chernin Group (TCG), has made a strategic investment in Snöbahn, the operator of indoor action sports centers with two locations in Colorado. In addition, the company announced a strategic investment in its action ...

  • TSL_Logo_Horizontal_Black@4x-Shaun White
    Article

    Shaun White launches first-ever professional halfpipe league

    2024-06-18T16:03:00Z

    Source: Mike Dawson Announcement of The Snow League in Cannes Three-time Olympic gold medalist and entrepreneur Shaun White has announced the first professional winter sports league for snowboard and freeski halfpipe competitions called The Snow League, which will launch with its first event in the USA in ...

  • Whitespace
    News briefs

    Shaun White expands Whitespace brand with women's clothing line

    2023-10-17T14:08:00Z

    Shaun White, the three-time Olympic champion from the US, is expanding his eponymous brand to include performance apparel for women aimed at riders of all disciplines. The brand, developed in partnership with US outdoor retailer Backcountry, debuted two years ago with a limited-edition snowboard and has since evolved into a ...

  • Backcountry_Shaun_White_WHITESPACE_Performance_Collection
    News briefs

    Shaun White expands own lifestyle brand with new apparel and accessories

    2022-10-19T10:13:00Z

    Shaun White, three-time Olympic gold medalist and winner of the most X-Games gold medals in history, is expanding his namesake brand with new apparel and gear collections. Developed in partnership with U.S. outdoor retailer Backcountry, the Whitespace collection combines White’s 30 years of experience as a professional snowboarder, his own ...