Product & Marketing

Shaun White expands own lifestyle brand with new apparel and accessories

2022-10-19T10:13:00

Backcountry_Shaun_White_WHITESPACE_Performance_Collection

Shaun White, three-time Olympic gold medalist and winner of the most X-Games gold medals in history, is expanding his namesake brand with new apparel and gear collections. Developed in partnership with U.S. outdoor retailer Backcountry, the Whitespace collection combines White’s 30 years of experience as a professional snowboarder, his own ...

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