All Stella McCartney articles
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News briefs
World’s first parka made from biological recycling unveiled
Stella McCartney has unveiled a parka made of biorecycled polyester at COP28. The garment and the technology behind it is a result of a partnership between Protein Evolution and McCartney. Source: Stella McCartney/Protein Evolution The fashion parka is made from rigid packaging waste and industrial textile ...
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News briefs
Adidas by Stella McCartney enters ski wear under Terrex label
Source: Adidas Terrex Iris Law presents the first ever Adidas by Stella Mccartney ski collection Now in the eighteenth year of the collaboration, Adidas by Stella McCartney is venturing into the snowsports arena with a new ski wear collection for Terrex, Adidas’ Outdoor label. British model and ...
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Article
Adidas exhibits its “made to be remade” products in London
At Design London 2022, taking place at Magazine London on Sept. 21-24, Adidas has organized an exhibition titled “Chasing Circularity.” The exhibits showcase the brand’s journey since the 2019 launch of Futurecraft.Loop, a corporate initiative that explores ways to make reusable products. The project has been working on a circular ...
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News briefs
eBay celebrates the women behind sneakers with Trailblazers Collection
eBay has announced the Trailblazers Collection, an exclusive drop that highlights sneakers designed or inspired by the industry’s most influential women. Kicking off Women’s History Month, this one-of-a-kind event on the U.S. eBay website combines some extraordinary styles with impressive backstories and celebrates the undeniable influence of women on sneaker ...
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News briefs
Google develops geographic fiber-tracking tool
Google has added a tool to its Google Earth Engine to gauge fibers by their geographic effects on the environment (air pollution, biodiversity, greenhouse gas emissions, effects on forestry, water use, etc.) and thereby guide textile brands to reduce the carbon emissions of their raw materials procurement. Developed in partnership ...
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News briefs
Adidas and Stella McCartney featured at the Met Gala
Adidas joined Stella McCartney for this year’s Met Gala for the Metropolitan Museum of Art, which took place in New York City on Sept. 13. The two brands, which have been working together for many years, supplied some spectacular pieces of apparel for the model Ella Emhoff, the former UCLA ...
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News briefs
Adidas and Stella McCartney release Beach Defender
The final installment of the Adidas by Stella McCartney spring/summer 2021 line is called Beach Defender. Developed under the creative direction of Netti Hurley and Monika Mogi, the accompanying campaign presents a “new line-up of activists connected by their passion for change, conserving our planet’s waters and the invigoration that ...