All Swimming articles
-
News briefsWorld champion joins Arena’s marketing team
Three-time open water world champion Leonie Beck is taking on a new role in the swim industry.
-
News briefsSpeedo and the German Swimming Federation extend their partnership
The collaboration is set up for five years and will run through 2029.
-
News briefsLondon’s Design Museum will celebrate swimming in major exhibition
The exhibition will celebrate the story of swimming as a sport but also through its social and cultural impact.
-
News briefsSpeedo partners with Her Swim School and Swim Brothers
The partnership will support the initiative’s mission of bringing more people into the pool and ocean whilst learning vital swim safety skills.
-
News briefsSpeedo surprises with an extraordinary campaign in the Year of Sports
In the lead-up to this year’s Olympics, Speedo is taking a different approach to its marketing strategy, aiming for inclusivity over exclusivity. The renowned swimwear brand has launched a new campaign celebrating swimmers of all backgrounds, embracing diversity and fostering a global community united by a love for the water. ...
-
C-Suite InterviewArena CEO Peter Graschi discusses turnover, sales and growth of the swimwear company
CEO Peter Graschi explains how Arena plans to expand its growth even further and why Arena has no difficulty with the shortage of skilled workers.
-
News briefsMelbourne to host the 2022 World Swimming Championships
FINA (Fédération Internationale de Natation) announced that the Australian city of Melbourne would host the 16th World Swimming Championships (25m). The short-term allocation had become necessary because the swimming world federation removed the event from Kazan following Russia’s invasion of Ukraine. The World Championships will be held at the Melbourne ...
