After a good year, Anta eyes the world market

After sharp upticks in sales and profits fueled by its multi-brand and omni-channel strategy in China last year, Anta Sports Products says it wants to become a larger international company, with a more complete portfolio of international brands.

Already an SGI Europe subscriber? Sign in here

Gated access promo

It’s time to get you onboard. Subscribe today!

  • Insights you won’t find anywhere else about sporting goods brands and retailers and the sporting goods market
  • Highly trusted business information you can rely on to make important decisions
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

 

To continue reading this article Register Now. If you are interested in a Team or Corporate subscription, click here to find out more