All Basketball articles – Page 3
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News briefsSabrina Ionescu and Nike team up for signature basketball collection
Source: Nike Sabrina Ionescu’s Unicorn sock with Dri-FIT ADV Nike has unveiled Sabrina Ionescu as its newest signature athlete, continuing to follow through on its self-imposed commitment to develop the next generation of basketball players and advance the game both on and off the court. Ionescu is ...
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News briefsMichael Jordan’s 1983 Converse sneakers go up for auction
Source: Infinite Auctions Michael Jordan’s 1983 Team USA Game Worn Sneakers Sports fans and collectors will soon have a unique opportunity to own a piece of basketball history when Michael Jordan’s game-worn sneakers from the 1983 Pan American Games are auctioned off at Infinite Auctions. The iconic ...
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News briefsUnibet starts sponsoring amateur basketball in France
Kindred Group’s sportsbook brand Unibet has generalized the name of its sponsorship program in France from #AuCoeurDuFootball to #AuCoeurDuSport (literally “in the heart or core of sport”). This year, the program will be supplying kits and other equipment (worth about €2,500 per club) to some 400 amateur clubs – 100 ...
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News briefsHow Nike is celebrating LeBron James
Nike’s marketing team score with their recognition of athlete’s unbelievable achievement
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News briefsJordan Wings scholarship program expands into the Philippines
Source: Nike The six scholars in the Jordan Brand Wings Scholars Program, Class of 2026: [From Left to Right]: Jurgen San Agustin, Coleen Reyes, Harriet De Leon, Czarina Leviste, Lean Villar, Adrian De Guzman Nike’s Jordan Brand has announced the expansion of The Jordan Brand Wings Scholars ...
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ArticleWNBA player Breanna Stewart and eBay show trailblazer sneaker collection
Whether it’s signature sneakers for women basketball players, boots for women soccer players, or in other sports, there are few professional women athletes who can call a signature shoe their own. Rather, female designers or artists get a shoe named after them. Basketball player Breanna Stewart got her own signature ...
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News briefsKlarna launches immersive basketball activation in the U.S., accessible worldwide
Klarna, the Swedish retail banking, payment and online shopping service, has unveiled “The Klarna All-Star Vault,” an interactive activation celebrating the connection between fashion and professional basketball in its 75-year history. The promotion – Klarna’s first-ever immersive sports activation – continues the shopping service’s expansion in the sports industry, following ...
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ArticleNike among investors in U.S. women’s basketball
Nike announced that it has joined other backers in investing in the U.S. Women’s National Basketball Association (WNBA). The total investment by all parties is $75 million, making it the largest capital raise to date for a women’s sports organization. In addition to Nike, which has been a commercial partner ...
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