All Brands articles – Page 44
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News briefs
Therabody signs up Ronaldo
Therabody has signed an endorsement deal with the famous footballer Cristiano Ronaldo, the Juventus and Portugal forward who has been using the Theragun since the company’s founder and ”chief wellness officer,” Dr. Jason Wersland, introduced it to the Real Madrid squad in 2017. The company is also launching its largest ...
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News briefs
Buff reports 63% growth in the past year
Buff closed its fiscal year on April 30 with record sales of €85 million, a growth of 63 percent as compared to the previous year. The Spanish neckware and headware company attributed the good performance to the boom in outdoor sports and the production of protective equipment during the pandemic. ...
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News briefsClarus to acquire Australian roof rack manufacturer Rhino-Rack
Clarus Corp., the Utah-based parent of Black Diamond, Sierra Bullets and Pieps, among others, has reported a definitive agreement to acquire Rhino-Rack Pty, an Australian-based manufacturer and distributor of roof racks, mounting systems, luggage boxes, carriers and other automotive accessories, for a total purchase price of around 255 million Australian ...
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News briefs
Under Armour will redeem $250m worth of notes
To further boost its liquidity, while reducing its annual interest payments by about $3.75 million, Under Armour is exchanging half of the $500 million in convertible senior notes that it issued last spring with cash and Class C common shares. The bonds being redeemed currently yield an annual interest of ...
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News briefs
Quiksilver presents 450 vintage pieces
Quiksilver is going to offer 450 unique unisex items from its archives for sale in a special pop-up area of the Citadium sports fashion store in central Paris between June 7 and 27. The colorful, authenticated vintage items come out of its collections dating from 1980 to 2000. They will ...
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News briefs
More activewear from Mango
Mango is further expanding its activewear segment by launching a capsule collection of “active” men’s clothing for the gym and the outdoors, made with breathable, comfortable and lightweight materials. It has made it available through its own web shop and at three mono-brand stores in Barcelona. The Spanish fashion label ...
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News briefs
Puma celebrates Pride Month
Underlining its concern for the LGBTQ community, Puma has launched a Forever Free Pride collection in collaboration with Cara Delevingne, a fashion model who is known for her dedication to the cause. The company will donate 20 percent of the proceeds from its sale to her foundation. To signal its ...
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News briefs
Arc’teryx will hold its Alpine Academy on-site and digitally from July 1
Arc’teryx’ Alpine Academy will return to Chamonix for the tenth time on July 1-4, accompanied by a full digital program. For those who can make it to the French alpine village, the downtown area will host movie screenings, DJ sets, product demos and more. An Arc’teryx brand experience area will ...
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News briefs
Asics extends its collaboration with Right To Play
Asics has announced an extension of its partnership with Right To Play, an international non-profit organization that helps vulnerable children overcome the effects of war, poverty and disease through play. Asics will now support Right To Play programs in East Africa (Uganda, Burundi, Mozambique and Tanzania). Since launching their partnership ...
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News briefs
Burton calls on snowboarders to clean up their mountains
Burton Snowboards is calling for the annual Burton Clean Up Days, which started years ago with a crew of company employees picking up trash on their local mountain. Over the years, the event has grown into a movement of like-minded snowboarders cleaning up their personal playgrounds around the world. This ...
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News briefs
Moncler hires a chief brand officer away from Nike
Gino Fisanotti will be filling the new position of chief brand officer for Moncler as of June 7. He has been with Nike for the past 24 years, occupying a series of executive posts in retail and brand marketing and moving through various geographies: Latin America, North America and Europe. ...
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News briefs
Lacoste launches “In the Eyes of the Crocodile” brand activation at Roland-Garros
Over the course of the two weeks of the The French Open, best known as Roland-Garros, which started on May 30, the tennis ambassadors of Lacoste as well as journalists and other personalities close to the action are having their polo shirt equipped with a special GoPro camera, integrated in ...
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News briefs
Joma partners with a Scottish team
Joma Sport has announced a three-year technical partnership with the Hibernian Football Club, a professional club based in Edinburgh that competes in the Scottish Premiership. The agreement, effective June 1st, brings an end to the club’s four-year deal with Macron. Upon the terms of the new agreement, described by the ...
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News briefsMacron inaugurates its new HQ
With the company’s 50th anniversary approaching, Macron has inaugurated its new headquarters with an open house for the VIPs of Bologna’s society. The company broke ground for the new campus in July 2019 in the town of Valsamoggia, Italy, situated 10 km from Bologna, 25 km from Modena and right ...
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News briefsMarimekko collaborates with Adidas on sportswear
For Marimekko, a major Finnish producer of highly colorful fabrics, has decided to have its first collaboration with a sportswear brands through a limited edition with Adidas.Bold patterns are combined with a functional style to convey a positive spirit of movement and playfulness. The Adidas x Marimekko collection is scheduled ...
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News briefs
Nike claims its break-up with Neymar was tied to a sexual assault allegation
Nike’s decision to stop working with Neymar jr. last year was connected with allegations by a Nike employee that the footballer had sexually assaulted her, the Wall Street Journal (WSJ) has revealed, and Nike has partly confirmed the report, adding that the allegations could not be confirmed. Neymar has vigorously ...
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ArticleVF launches new incubator platform for innovative business models
VF Corp. has launched Venture Platforms, an “innovation pillar that will focus on identifying and investing in new, future-focused opportunities.” The new initiative will add a specific innovation-focused component to the existing brand portfolio strategy by identifying and investing in new, forward-looking companies and business models. “We’re interested in ideas ...
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News briefs
Kering sells a 5.9% stake in Puma
Kering said it has launched a private placement for about 8.9 million shares in Puma among qualified investors through an accelerated book-building process. For Kering, which has been focusing on the luxury goods sector lately, the move would generate proceeds of more than €800 million at the current stock market ...
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News briefs
ABG may go public
The Authentic Brands Group has confidentially filed an application for an initial public offering (IPO), according to Women’s Wear Daily, whose sources apparently confirmed a previous report in Bloomberg that ABG was exploring a potential IPO that could value the group at about $10 billion. The IPO that could be ...
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News briefs
Nike and Puma are still battling over the term “footware”
The Fashion Law has reported that Nike and Puma appeared before the High Court of Justice in London on May 17 for an appeal hearing stemming from Nike’s quest to register the term “footware” as a trademark, for use in connection with tech-driven sneakers. In Nike’s view, “footware” would refer ...
