Product & Marketing

Lacoste launches “In the Eyes of the Crocodile” brand activation at Roland-Garros

2021-05-31T17:13:00

Over the course of the two weeks of the The French Open, best known as Roland-Garros, which started on May 30, the tennis ambassadors of Lacoste as well as journalists and other personalities close to the action are having their polo shirt equipped with a special GoPro camera, integrated in ...

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