All Brands articles – Page 96
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News briefs
Under Armour plans to open its first store in the...
Under Armour plans to open its first store in the Nordic countries in September. It will be located in Stockholm's Mall of Scandinavia, which is right next to the Swedish National football stadium, Friends Arena. At a little over 200 square meters, the store will display the breadth of the ...
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News briefs
Nike has taken the Outdoor Grand Prix at the Cannes...
Nike has taken the Outdoor Grand Prix at the Cannes Lions International Festival of Creativity. The jury for the French awards in communications, advertising and marketing was delighted with the “Dream Crazy” campaign that Nike put together with its longstanding ad agency, Wieden + Kennedy of Portland, Oregon. The ad ...
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News briefs
VF Corp. has entered into a partnership with Tmall, the...
VF Corp. has entered into a partnership with Tmall, the Chinese B2C e-commerce platform and marketplace owned by Alibaba Group. VF is hoping to glean insights into the Chinese market in terms of buyers, growth opportunities, product design and assortment. This is not the American company's first collaboration with the ...
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Short stops
Nike plans to open its first European House of Innovation...
Nike plans to open its first European House of Innovation in Paris, at 79 avenue des Champs-Elysées, in December
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Article
Nike releases Impact Report for FY2018
Nike has released its Impact Report for the fiscal year ended on May 31, 2018. The report focuses on the company's 2020 targets and priorities across its value chain and for its stakeholders. Last year, among its priority issues, the company identified “Diversity and Equal Opportunity” and “Climate Change Risks” ...
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News briefs
Adidas is about to lose its 35-year-old endorsement of the...
Adidas is about to lose its 35-year-old endorsement of the Spanish Football Federation, according to Reuters, after several months of unfruitful negotiations. The Spanish organization, which is actually called the Real Federación Española de Fútbol (RFEF), apparently claims that the current agreement does not meet current criteria for minimally acceptable ...
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News briefs
Adidas has promoted Neelendra Singh to general manager for India....
Adidas has promoted Neelendra Singh to general manager for India. He takes over the role from Dave Thomas, who has been appointed as Adidas' managing director for emerging markets. Singh, who was previously senior vice-president of global DTC and franchise, will continue to report to Dave Thomas. Singh joined Adidas ...
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News briefs
Adidas succeeded in securing copyright registration in the U.S. for...
Adidas succeeded in securing copyright registration in the U.S. for the styling of the Yeezy Boost 350 v1 and v2 sneakers as the review board of the U.S. Copyright Office reversed an earlier decision rejecting the unique “artwork and sculpture” of the designs, according to The Fashion Law.
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News briefs
Adidas is releasing a Parley for the Oceans edition of...
Adidas is releasing a Parley for the Oceans edition of its Alphaedge 4D running shoe. The upper of the Alphaedge 4D Parley for the Oceans shoe is made with recycled ocean plastic debris. The shoe also features the Adidas 4D midsole, developed in partnership with Carbon. This midsole is produced ...
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News briefs
Arc'teryx, a brand of Amer Sports, is partnering with Leave...
Arc'teryx, a brand of Amer Sports, is partnering with Leave No Trace Center for Outdoor Ethics, an organization based in Boulder, Colorado, that helps protect the outdoors by teaching people to enjoy it responsibly. The partnership is carried on via Arc'teryx' “In My Backyard” grant program, which supports projects that ...
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News briefs
Mascot Bidco, the investment vehicle of Anta Sports Products and...
Mascot Bidco, the investment vehicle of Anta Sports Products and other investors for the takeover of Amer Sports, said earlier this month that the District Court of Helsinki decided on May 8 to appoint a trustee, Timo Kaisanlahti, as an arbitrator to help finalize the redemption of the remaining shares ...
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News briefs
Woolrich International has appointed Stefano Saccone as its new chief...
Woolrich International has appointed Stefano Saccone as its new chief executive. Saccone joins from VF Corp., where he spent seven years, most recently as vice-president/general manager of Vans. Prior to VF Corp., he held marketing roles at Ralph Lauren, and served as general manager of sportswear and action sports at ...
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Short stops
David W. McCreight, a 56-year-old former president of Under Armour,...
David W. McCreight, a 56-year-old former president of Under Armour, Lands' End and Anthropologie, has been named a director of Wolverine Worldwide, replacing Joseph R. Gromek, who is retiring
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News briefs
VF Corp. will become almost entirely an active lifestyle and...
VF Corp. will become almost entirely an active lifestyle and workwear company with an annual turnover of around $11 billion following the approval by its board of directors of the spin-off of its two jeans brands, Lee and Wrangler, into a new company called Kontoor Brands. VF's shareholders will get ...
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Article
Nike adds a digital solution to a growing market
According to Nike, industry research suggests that 60 percent of the public wear shoes of the wrong size. In response, the Oregon-based sports behemoth has spent the past year working out a new selling scheme. In addition to branding, style, quality and materials, Nike is going to play up the ...
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Article
Adidas’ margins climb further, European sales lag behind
The Adidas Group continued to emphasize profit margins in the first quarter of 2018. Its net earnings from continuing operations went up by 16.5 percent to €631 million, and earnings per share actually leaped by 19 percent as the company continued its share buy-back program. Sales increased by only 6.1 ...
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Article
Adidas extends its contract with Real Madrid, paying dearly
Adidas and Real Madrid have agreed on a new contract that extends their partnership for eight more years, through June 2028. The parties have agreed not to disclose the value of the deal. According to various sources, it is worth between €100 million and €120 million a year, but Adidas ...
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News briefs
The Adidas Group has three new members on its supervisory...
The Adidas Group has three new members on its supervisory board. At the company's annual general meeting on May 9, Thomas Rabe, Bodo Uebber and Jing Ulrich were elected to the board. Rabe has been the chief executive of Bertelsmann since 2012, Uebber is financial director of Daimler and Ulrich ...
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Short stops
Adidas has opened a store in Paris' Boulevard Haussmann, its...
Adidas has opened a store in Paris' Boulevard Haussmann, its third in downtown Paris and its fifth in Paris metropolitan area
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News briefs
Nike has entered into a licensing agreement with PVH Corp....
Nike has entered into a licensing agreement with PVH Corp. for the design, sourcing, marketing and worldwide distribution of Nike-branded men's underwear. PVH Corp. is already the North American licensee of Speedo. It owns brands like Calvin Klein, Tommy Hilfiger, Van Heusen and Izod.