All Brands articles – Page 97
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Jean-Philippe Torgue has set up his own consultancy, called Akuna,...
Jean-Philippe Torgue has set up his own consultancy, called Akuna, after collecting 25 years of experience in brand-building. He was a senior executive at major companies including VF Corp. and Amer Sports before setting up a European office for Phenix in 2017. He left the operation after a year and ...
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Wilson, a division of Amer Sports, has announced a partnership...
Wilson, a division of Amer Sports, has announced a partnership with Autism Speaks, an autism advocacy organization with headquarters in New York, for the launch a limited-edition collection of baseball equipment. Under the new partnership, Wilson will develop a “Love the Moment” collection of Wilson and Louisville Slugger baseball products, ...
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Anta Sports Products has announced that it has been selected...
Anta Sports Products has announced that it has been selected as a constituent stock of the Hang Seng China Enterprise Index, starting on June 17. The benchmark index includes the major Chinese companies on the exchange that has the biggest market capitalization and the highest liquidity. Furthermore, Anta was recently ...
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Under Armour has announced a partnership with the Turf Games,...
Under Armour has announced a partnership with the Turf Games, which will see the Turf Games Summer Festival rebranded as the “Under Armour Turf Games 2019.” The deal will also see the fitness brand serving as lead sponsor for all other Turf Games events in 2019, and technical apparel supplier ...
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Article
International sales lift Under Armour
Under Armour bounced back from a difficult period, reversing its year-ago loss of $30.2 million to post net income of $22.5 million for the first quarter of 2019. Sales rose by 2 percent to $1,205 million, topping analysts' expectations. Shares surged by 9 percent after the announcement.While North American revenues ...
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VF Corp. has become a signatory to the Fashion Industry...
VF Corp. has become a signatory to the Fashion Industry Charter for Climate Change, which means that the lifestyle group commits to net-zero emissions by 2050. VF owns a large portfolio of brands including The North Face, Timberland, Vans, Wrangler and others. The signatories of the charter also commit to ...
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VF Corp. is moving Jeremie Blondel from Vans to The...
VF Corp. is moving Jeremie Blondel from Vans to The North Face. Filling a newly created role, he will serve as vice president of sales for TNF in Europe, the Middle East and Africa with responsibility for the entire wholesale business in the region. Blondel will work under Jan van ...
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Article
Brunswick sells Life Fitness to a PE firm
Unlike VF Corp., which has spun off its jeans business into a new company owned by its shareholders, Brunwick Corp. has chosen the alternative of a straight sale of its fitness division to a New York-based private equity firm, KPS Capital Partners, for about $490 million in cash, following the ...
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Nike Skateboarding has signed a new partnership deal with the...
Nike Skateboarding has signed a new partnership deal with the French roller and skateboarding federation (FFRS). As reported by the French newspaper L'Equipe, the sports brand will dress France's skateboard team until the Paris Olympics in 2024. The sport of skateboarding is set to make its Olympic debut at the ...
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Columbia Sportswear reported a jump in net earnings of 64...
Columbia Sportswear reported a jump in net earnings of 64 percent to $74.2 million for the first quarter of this year as revenues grew by 8 percent to $654.6 million, rising by 10 percent in local currencies. Footwear sales went up by 10 percent to $128.6 million, while apparel, accessories ...
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According to the Evening Standard, Nike will be moving its...
According to the Evening Standard, Nike will be moving its head office for the U.K. to more spacious quarters. Currently occupying 3,252 square meters on Wardour Street in London's Soho neighborhood – near its flagship store on Oxford Street – the company has now leased more than 5,574 square meters ...
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Article
Adidas presents its first fully recyclable running shoe
Adidas has unveiled the new Futurecraft.Loop, a 100 percent recyclable performance running shoe that is meant to contribute to the global battle against plastic waste. The company has described the shoe as its “first running shoe that is made to be remade.” The Futurecraft.Loop is aimed at enabling a “closed ...
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Adidas has filed an appeal in a federal court in...
Adidas has filed an appeal in a federal court in Washington, D.C., to uphold its rights in its long-standing patent dispute with Nike over their knitted shoe uppers. Adidas is trying to reverse a Feb. 19 ruling by the appeals board of the U.S. Patent and Trademark Office which found ...
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Adidas has released a very colorful, kaleidoscopic collection of Ultra...
Adidas has released a very colorful, kaleidoscopic collection of Ultra Boost sneakers and running apparel in collaboration with Missoni, the Italian fashion house known for its strong color combinations. The line pays tribute to the brand's founder, Ottavio Missoni, born in Dubrovnik, who represented Italy in the 400m hurdles in ...
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Adidas has unveiled a bra and tights made with the...
Adidas has unveiled a bra and tights made with the company's Primeknit knitting technology. The knit construction of the new “Don't Rest Primeknit Lux” bra is meant to allow it to mirror the wearer's movements, for targeted comfort, flexibility and support. The new “Believe This Primeknit Lux” tights were developed ...
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Adidas and Reebok have topped the annual Fashion Transparency Index,...
Adidas and Reebok have topped the annual Fashion Transparency Index, a ranking of the social and environmental transparency practices of global brands, for the third year in a row. In this latest edition, Patagonia also reached the top of the ranking. Each of these three brands scored 64 percent out ...
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Brooks Running has settled a long-standing dispute with Anta Sports...
Brooks Running has settled a long-standing dispute with Anta Sports Products over the Chinese company's use of a chevron logo. The terms of settlement have not been disclosed. Brooks had opposed the registration by Anta of its logo in the U.S. in May 2014. For its part, Anta noted in ...
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Nike has scrapped the Nike iD program for a new,...
Nike has scrapped the Nike iD program for a new, 3D customization platform called Nike by You. The new system generates real-time snapshots of customized shoes that can be shared and posted on social media. The Nike by You program started on April 15, offering the possibility to choose various ...
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Nike has been fined €12,555,000 by the European Commission after...
Nike has been fined €12,555,000 by the European Commission after contractually preventing its licensees from selling football merchandise to customers in other EU countries, a policy that was in force from 2004 through 2017 and illegal under EU antitrust rules. This included licensed apparel and other logo gear for football ...
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Article
Adidas teams up with Beyoncé
Beyoncé, the popular American singer, dancer and actress, is going to become a “creative partner” of Adidas, helping to design apparel and footwear products that will eventually be co-branded. Adidas will also help relaunch her Ivy Park brand. Adidas has benefited a lot from similar deals with other musical actors ...