This is how the sporting goods industry deals with CSR & Sustainability – Page 3
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ArticleFIS announces Impact Sustainability Program
The International Ski Federation (FIS) has released its newly developed Impact Program, a sustainability action plan designed to guide FIS and its key stakeholders through current and future global sustainability challenges. The program covers the period 2024-2026 and includes short, medium and long-term projects and targets. It will serve as ...
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News briefsAdidas partners with Bumble to tackle “gymtimidation”
Adidas has unveiled a partnership with online dating and networking application Bumble to tackle so-called “gymtimidation,” or intimidation felt at the gym, which can become a barrier to training for athletes at all levels. A new Adidas interest badge, called “Gym buddy,” can now be added to profiles via Bumble, ...
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News briefsPuma is the most sustainable fashion brand
Utility Bidder has unveiled its own study revealing which fashion brands are making the most significant efforts to minimize their environmental impact. According to their report, the fashion industry was responsible for 10 percent of the world’s carbon dioxide emissions in 2022, surpassing both the aviation and freight industries. Topping ...
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News briefsPuma’s fair pay practices recognized in Sweden and Middle East
Puma has been recognized for its gender-neutral remuneration practices in Sweden and the Middle East by FPI Fair Pay Innovation Lab, a German NGO that helps companies analyze and improve their pay strategies to ensure fair and equal pay for all employees. In Sweden, Puma has been named a “Universal ...
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News briefsUgg expands sustainability-oriented Regenerate collection
California-based brand Ugg, a division of Deckers Brands, has introduced the next iteration of Regenerate by Ugg. Made with materials sourced from farms practicing regenerative agriculture, this collection helps to reduce negative impacts while increasing positive ones. The expansion of the brand’s regenerative offering begins with the new Tasman Crafted ...
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ArticleVivobarefoot, Balena present 3D-printed, customized and fully compostable shoe
Source: Vivobarefoot Vivobarefoot VivoBiome UK-based footwear and lifestyle brand Vivobarefoot has announced a partnership with Tel Aviv-based circular economy startup Balena, founded in 2020. The aim is to produce shoes that are made-to-order and made-to-measure locally and are compostable and recyclable thanks to Balena’s BioCir®flex range of ...
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SponsoredBosideng looks to the future with sustainable and automated production
Bosideng reveals it is building a “smart” factory and focusing on transparency and sustainability.
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News briefsElan partners with Crion for sustainable mountain experiences
Slowenian ski company Elan announced that it has formed a partnership with Crion, a community founded in 2018 from the shared passion of two mountain-loving ski instructors. The community now brings together over 12,000 travelers, professionals and local experts who enable authentic mountain experiences in the Alps. Crion aims to ...
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ArticleCOP28: Outdoor & sports industries put reconnection with nature and physical activity on agenda
Read here how COP 28 went for representatives from the sporting goods and outdoor industry.
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ArticleChina’s Bosideng takes strides toward net zero emissions and sustainable fashion
Bosideng is working to achieve net zero emissions and promote sustainable practices within the down apparel industry.
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News briefsBlue Tomato expands “Rent Your Ride” rental service
Action sports and lifestyle retailer Blue Tomato is expanding its offer to rent selected products such as snowboards, splitboards, boots and bindings. As part of the “Blue Tomato Rent Your Ride” service, customers can obtain advice on the products in several stores in Germany and Austria and then rent them. ...
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News briefsAlibaba.com records rising demand for smart fitness and sustainable sports products
B2B e-commerce platform Alibaba.com recently published the most important trends among B2B buyers in the sports sector. The Chinese company found that the total number of orders for smart fitness products increased by 51 percent year-on-year (mid-October to mid-November 2023 compared to the same period in 2022). The most popular ...
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News briefsDecathlon to offer ultra-fast car chargers at UK stores
Decathlon has partnered with public electric vehicle charging infrastructure provider Be.EV to provide ultra-fast electric vehicle charging points in a number of stores across the UK. This is Decathlon UK’s first partnership with a public charging network. Locations are already planned in various stores across the UK, with the Decathlon ...
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News briefsAsics honored for its sustainability achievements
Japanese sportswear firm Asics Corp. has been selected for the ninth consecutive year as a component company of the Dow Jones Sustainability Asia/Pacific Index (DJSI Asia/Pacific). The Dow Jones Sustainability Indices (DJSI), jointly determined by S&P Dow Jones Indices and ESG assessment company SAM, measure the performance of companies selected ...
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ArticleZeal Optics introduces Re-Shred recycled goggle initiative
Colorado-based Zeal Optics has introduced the Re-Shred Goggle Initiative, a comprehensive commitment to winter sports goggles with a minimum of 70 percent recycled content in all goggle frames and straps under the motto “Reduce. Reuse. Re-Shred.” “As a brand rooted in a love of the outdoors, we believe that every ...
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ArticleArena has become a Benefit Corporation
Arena has changed the legal status of its parent company in Italy to a Società Benefit, a purpose-driven corporate model known worldwide as “Benefit Corporation.” The transition was made with the support of Italy-based NATIVA - Regenerative Design Company, which supports companies in a radical evolution towards regenerative economic models. ...
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ArticleMoncler leads DJSI World and Europe for fifth consecutive year
For the fifth year in a row, Moncler Group maintains the top rank in the “Textiles, Apparel & Luxury Goods” segment in the Dow Jones Sustainability Indices World and Europe. The company obtained the highest score (89/100) as of Dec. 8, 2023. The Dow Jones Sustainability Indices (DJSI) measure the ...
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ArticleUnder Armour makes proprietary fiber-shed test method publicly available
After years of research in its innovation lab, Under Armour (UA) announced a breakthrough fiber-shed testing method earlier this year to combat the invisible but formidable sustainability threat of microfibers and microplastics to society and the planet. Now, the brand has teamed up with James Heal, a leading provider of ...
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News briefsUgg removes "humane" claims after PETA’s cease and desist letter
Following PETA’s demand that Ugg stops assuring customers that the animals whose skin, down and wool were used for its products were treated humanely, the company has removed the misleading claims from its website. PETA pointed out earlier that it is standard practice in the meat industry to castrate and ...
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News briefsPuma collabs with US upcycler, launches textile-to-textile experiment
Puma has announced a new collaboration with US upcycler Andrew Burgess and his brand Vivid Visions, launching an experimental, one-of-a-kind capsule collection. Vivid Visions was founded on repurposing old textiles to create unique designs that have been endorsed and featured by NBA icons (Jayson Tatum) and US rappers (A Boogie ...
