DTC & E-Commerce

Anta starred in China’s Singles’ Day

2021-11-17T18:24:00

Alibaba has logged another record-breaking Singles’ Day, but the year-on-year growth of its sales in gross merchandise volume (GMV) for the event is on the decline. According to the trade publication Sportstextiles, this year’s 11.11 Global Shopping Festival, spread over 11 days, brought in for the Chinese e-commerce giant about ...

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