The Chinese group realized a 50.7 percent increase in annual operating profit to shareholders at 16,989-million-yuan renminbi (€2.15b) for the 12 months ended Dec. 31.
For the Anta group, which owns for example Descente and Fila, total revenues grew by 13.6 percent to RMB70,826 million (€4.24b) and ecommerce sales grew by 230 basis points year-over-year to 35.1 percent of the business. Gross margin declined by 40 basis points to 62.2 percent.
Two of three segments generated double-digit sales improvement in 2024. Anta recorded a 4.5 percent increase in operating income to RMB7,035 million (€890.2m) on 10.6 percent sales growth to RMB33,522 million (€4.24b). But Anta gross margin contracted by 40 basis points to 54.5 percent.
Within the Fila segment, annual revenues increased by 6.1 percent to RMB26,626 million (€3.37m) but operating profit tumbled by 2.6 percent to RMB6,738 million (€852.7m) and year-over-year gross margin fell by 50 basis points to 67.8 percent. All Other brands scored a 53.7 percent increase in annual revenues to RMB10,678 million (€1.35b) and a nearly 62 percent gain in operating profit to RMB3,050 million (€386.0m), but segment gross margin fell by 70 basis points to 52.2 percent.
The group ended the FY with a 1.2 percent increase in the number of Anta retail doors to 7,135; 7.2 percent more Fila stores at 1,264; 226 Descente stores; and 191 Kolon Sport locations. There were also 2,784 Anta Kids doors, 590 Fila Kids locations, and 206 Fila Fusion stores.
In 2025, the company says its two “must-win campaigns” will focus on the Anta and Fila brands. The former will aim to strengthen its stance in professional sports. Fila, meanwhile, will look to “achieve steady and balanced growth” across both footwear and apparel.
| Anta Sports - Income | |||
|---|---|---|---|
| Full year (RMB million) | |||
| 2024 | 2023 | Change | |
| Revenue | 70,826 | 62,356 | 13.6% |
| Cost of sales | 26,794 | 23,328 | 14.9% |
| Gross profit | 44,032 | 39,028 | 12.8% |
| Other net income | 2,408 | 1,705 | 41.2% |
| Selling and distribution expenses | 25,647 | 21,673 | 18.3% |
| Administrative expenses | 4,198 | 3,693 | 13.7% |
| Profit from operations | 16,595 | 15,367 | 8.0% |
| Net finance income | 1,388 | 991 | 40.1% |
| Share of loss of a joint venture | – | 718 | – |
| Share of profit of an associate | 198 | – | – |
| Gain from equity dilution under Amer Sports listing | 1,579 | – | – |
| Gain from equity dilution under Amer Sports placing | 2,090 | – | – |
| Gain from repurchase and cancelation of 2025 convertible bonds | 34 | – | – |
| Pre-tax | 21,884 | 15,640 | 39.9% |
| Tax | 4,895 | 4,363 | 12.2% |
| Profit | 16,989 | 11,277 | 50.7% |
| Diluted EPS | 5.41 | 3.60 | 50.3% |
| Source: Anta Sports Products Ltd | |||
