All Football articles – Page 3
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ArticleIntersport in partnership with EA Sports FC 25 for the first time
This is clearly an example of how the sports chain has now started focusing its marketing efforts towards a younger target group.
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ArticleEuro 2024 – The figures, the fans and the brands
Who were the fans of the Euro 2024 in Germany, how many games did they watch, and what companies did they associate with the tournament? YouGov asked a thousand people.
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News briefsMacron to sponsor its first MLS team
Macron will provide game sets and technical apparel to Major League Soccer team Connecticut United FC.
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ArticleHummel outfits new big team and sets German record
The world’s largest island and future national team has chosen Hummel as its kit sponsor for four years.
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News briefsHummel dominates as kit sponsor in Spanish football
The Danish sportswear brand’s strategic growth in Spain has led to a significant increase in sports sponsorships, outpacing major global brands and setting new records.
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ArticleMacron enters another new national sponsorship agreement
Macron is the new technical partner of the Slovak Football Federation’s national teams.
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ArticleStars and Stripes: Adidas new Champions League matchballs presented
Returning to a more classic look, but with updated technology, the new Adidas matchball´s for Champions League 2024/25 is here.
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ArticleThree stripes celebrate 75 years
Adidas celebrates 75 years of innovations in the sports industry. Or is it 100?
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News briefsA football for women
Amaya Núñez Martín designed a football, especially for women, for her final project at the IED Madrid.
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