All Frasers Group articles
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ArticleSports Direct launches star-studded Xmas campaign
Sports Direct’s new holiday campaign roars into action with a celebrity-driven lineup and hero products to inspire active gifting and fresh sport starts.
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News briefsFrasers Group deploys AI-first Commercetools Agentic Commerce suite
Shoppers of Sports Direct and other brands of the Frasers retail ecosystem will be able to purchase products directly within AI shopping channels.
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ArticleNew chairman for Frasers Group; CEO expected to miss out on major bonus
Frasers Group appoints new chairman plus key exec; CEO Michael Murray expected to miss out on £100 million bonus.
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ArticleFrasers Group meets profit forecast despite sluggish consumption
Frasers Group successfully navigates difficult market conditions. The British company has increased margins despite declining sales.
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ArticleXXL suspends payments, is bankruptcy imminent?
The hard-hit sports chain responds to SGI Europe’s questions following recent reports that the company has stopped paying its supplier invoices.
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News briefsSports Direct has been reported for misleading pricing practises
Sports Direct has been reported to the Competition and Markets Authority (CMA) over “misleading” pricing practices by Which?
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News briefsHugo Boss has nominated Michael Murray to its supervisory board
Frasers Group CEO Michael Murray joins Hugo Boss supervisory board.
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News briefsSports Direct opens 2,800-sqm store at big UK mall
Frasers Group has unveiled its latest Sports Direct store at Trafford Palazzo in Manchester.
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ArticleFrasers forms ten-year partnership with GMG to launch Sports Direct in MENA
A 50-store expansion plan is set to increase Frasers Group’s footprint in the Gulf region and Egypt.
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News briefsSports Direct owner Frasers Group abandons XXL ASA bid
Frasers Group will not pursue a voluntary offer for shares in XXL ASA at NOK 10 (€0.86) per share.
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AnalysisAnalysis: 2024 Global Sporting Goods Industry Stocks Slip Lower in 2024
Which of the top 85 sporting goods companies performed best, and which lost ground in 2024? Get the figures.
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ArticleXXL can finally move forward – rights issue raising €60m secured
Norwegian sporting goods retailer XXL has finally gotten the go-ahead from its major shareholders, including UK-based Frasers Group, to carry out a rights issue that will raise NOK 600 million (€60m) for the company.
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News briefsFrasers Group signals intention to buy XXL
Frasers Group, which owns 25.8 percent of XXL, has announced its intention to voluntarily offer all outstanding shares of XXL ASA.
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ArticleFrasers Group to acquire South African Holdsport
Global retail group Frasers Group has announced the conclusion of an agreement to acquire Holdsport Group, one of South Africa’s leading sporting, outdoor and recreation goods companies, from Old Mutual Private Equity (“OMPE”) and Holdsport’s management. Holdsport is a diversified sports business in South Africa and Namibia. It is home ...
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ArticleXXL sees some recovery in Sweden, reports another loss
The struggle to reach profitability for Scandinavin sporting goods retail group XXL is far from over. In Q3, ended Sep. 30, group Ebit was NOK -191 million (-€16.0m) versus NOK -155 million in the year-ago period.
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News briefsFrasers Group Managing Director of Sport is leaving her role
The former Nike executive will remain on Frasers’ Board as a non-executive director.
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News briefsFrasers Group expands into Australia and New Zealand
The expansion follows the acquisition of a significant stake in the Accent Group.
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ArticleFrasers calls FY24 ‘a breakout year’ for future growth
Frasers Group, citing its strengthened brand partnerships and the ongoing execution of its “Elevation Strategy,” is eying £575–£625 million in annual adjusted profit before tax for the current fiscal year ending in April 2025.
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News briefsSports Direct to introduce membership program with new omnichannel app
Sports Direct is set to launch a new membership program next month, featuring an “enhanced” omnichannel app, as part of its strategy to deepen customer engagement and enhance digital capabilities across its 500 UK stores. David Clark, Chief Customer Officer at Sports Direct’s parent company, Frasers Group, announced the initiative ...
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ArticleXXL and Frasers Group forge strategic partnership
XXL and Frasers Group are on the brink of forging a strategic partnership aimed at bolstering XXL’s dominance in the Nordic region. Frasers Group, which holds significant stakes in retail leaders like Sports Direct and over 30 percent of XXL’s Class A shares, sees XXL as uniquely positioned to strengthen ...
