All Kettler articles
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ArticleRental Revolution: Advantages, challenges, and the road ahead
Is your business ready for rentals? We look at how to overcome common concerns and obstacles and access the potential $700 billion rental market
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News briefsKettler wants to turn exercise equipment into home accessories
With the “HOI by Kettler” Frame Bikes, the German brand Kettler is introducing the first models of a new, design-oriented line of cardio trainers. The equipment embodies the idea of integrating fitness equipment into our living spaces as stylish home accessories. At launch, the HOI Frame Bikes will appear in ...
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News briefsKettler launches fitness app
Fitness equipment provider Kettler, whose licensing rights have been held by Swiss distributor Trisport since 2019, wants to get involved in the (paid) connected fitness sector. For this purpose, it just launched the new English-language HOI by Kettler Fitness App, which customers can test for free until May 2022. Access ...
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News briefsTrisport unveils innovative home fitness brand “HOI by Kettler”
Source: Kettler HIO by Kettler home training set Kettler is opening a new chapter in its brand history and product development: Under the name “HOI by Kettler,” an innovative line of fitness equipment for home use will be launched in October. The new name also conveys a ...
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ArticleHow can home fitness and commercial fitness coexist?
Severely impacted by the Covid pandemic, which has led to their closure and to a boom in home fitness all over the world, fitness studios and other types of membership-based gyms are being led to establish new connections with the home fitness industry while looking for new sources of revenues. ...
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News briefs
Kettler gets involved in an Atlantic rowing race
As part of its repositioning, Kettler is supporting the Prowject X project of two Swiss 30-year-old women, Sonja Graf and Marina Hunziker, the only female team competing in this year’s Talisker Whisky Atlantic Challenge, a 5,000-kilometer rowing race from La Gomera to Antigua. The German sports equipment brand, which rights ...
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News briefs
Trisport creates a new COO role
Trisport has created the new position of chief operating officer (COO) to cope with the expansion of Kettler, the German home fitness brand, for which it obtained the rights for all over Europe except the U.K. at the end of 2019. The Swiss company has appointed Christian Burgener, 49, to ...
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News briefs
Trisport appoints new joint chief executive
After Trisport, which has been the exclusive importer of Kettler in Switzerland for 40 years, acquired the fitness equipment patents of the insolvent German brand and the trademark rights for its distribution in Europe in mid-January, the company has appointed Melanie Lauer as its new joint chief executive. Lauer will ...
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News briefs
Stronger management for Kettler
Melanie Lauer has joined the executive board of Trisport to help the development of the Kettler brand of fitness equipment in the areas of marketing, logistics, procurement, finance and operations. Lauer, who comes from Conrad Electronic, will serve as one of the Swiss company’s general managers alongside Stefan Christen, who ...
