More about brands – Page 132
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News briefs
Umbro partners again with the Iraq Football Association
Umbro has announced a new two-year partnership with the Iraq Football Association. Umbro replaces Givova in the role. The new agreement will see Umbro provide match kit, training kit and off-field wear for various sports teams, including the Iraq National Team, the Under 23, 20 and 17 teams, and the ...
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Arena partners with Isko Denim on activewear collection
Arena has collaborated with Isko Denim on Icons, an activewear collection for autumn/winter 2020. The collection uses Arquas 6.0, a patented Isko technology that is said to allow woven fabrics to look and feel like knitted fabrics. Alessandro Miressi, the Italian swimmer and 100m European freestyle champion, has been chosen ...
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News briefs
Decathlon is still most admired in France
According to the 2020 edition of an Ifop survey, Decathlon is once again the company that is most admired by the French across all sectors of the economy. The French-based sporting goods retailer held the top spot also in 2019, in the first edition of the survey. Peugeot, which was ...
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News briefs
Macron makes its debut in Australian rules football
Macron has announced a new technical apparel partnership with Port Adelaide FC, the Australian rules football club based in Alberton, South Australia. The Italian sportswear brand will replace ISC Sports, which has been the club’s apparel technical partner since 2013. Macron’s new four-year deal with Port Adelaide, which will start ...
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ArticlePuma returns to profit and growth
Puma’s revenues for the third quarter rose by 13.3 percent in constant currencies to €1,583, leading to a 13.0 percent rise in net income to €100.5 million. This was in sharp contrast with the second quarter, when the company was hit by a 32.3 percent drop in revenues and ended ...
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Article
Amazon starts ups in Sweden, with some glitches
Amazon’s dedicated platform for the Swedish market, Amazon.se is now live, but observers pointed to some embarassing bugs including translation mistakes, which resulted in some offensive or embarassing words used in product descriptions (e.g. valdakt instread of rapt for a plant), and picking the Argentinian flag instead of Sweden’s. Many ...
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News briefs
Adidas ranks high in Forbes’ ‘Best Employers’ list
The highest-ranking sports-related company on Forbes’ annual “World’s Best Employers” list this year was Adidas, at number 11, with Nike two slots behind. The next ones down were Puma (47), Decathlon (82), Under Armour (355), Foot Locker (482) and VF Corp. (505). The e-tailers that offer sporting goods for sale ...
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News briefs
AS Monaco launches its branded store on Amazon
AS Monaco, the football club that competes in France’s Ligue 1, has announced the launch of its official e-store on Amazon. The club portal will be available to customers in France as well as other European countries, including Italy, Spain, the U.K. and Germany. The agreement makes AS Monaco the ...
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News briefs
WhatsApp to add in-app purchases, enterprise message hosting
Facebook will soon be adding in-app purchases and enterprise message hosting to WhatsApp. Companies will be able to use Facebook Shops – the e-commerce platform that made its debut in May and feeds into all Facebook apps – to sell products through the messaging app. Companies will also be able ...
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News briefs
Moncler makes several environmental and social pledges
Moncler has pledged to make its factories carbon neutral by next year and to be using nothing but renewable energy by 2023. The Italian luxury sportswear company will be recycling certified DIST (Down Integrity System and Traceability) down, and thereby cutting its related water needs by 70 percent, as of ...
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ArticleMoncler reports a 14% drop in Q3
The decline in Moncler’s revenues slowed down in the third quarter to a rate of 15 percent, or 14 percent in local currencies, falling to a level of €361.8 million. The management reported high and constantly improving growth in China. Without providing the details, the management said that other markets ...
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News briefs
Decathlon invests €4 million in Cyclofix
Cyclofix, a French on-site bike repair service, has raised €5 million in an investment round including €4 million coming from Decathlon and €1 million from Via ID, a business accelerator that supports innovative start-ups in the field of new and sustainable mobility. Cyclofix, created by Alexis Zerbib in 2016, is ...
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News briefs
Brooks will sponsor a virtual Houston Marathon
Brooks Running has returned to its former role as the official footwear and apparel sponsor of the Houston Marathon, taking the place of Skechers for the next three years. Instead of the traditional in-person Marathon Weekend of Events, the next race will be held as a series of Virtual Houston ...
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News briefs
Babolat signs deals for the APT Padel Tour 2021
Babolat and the American Padel Tour (APT) have agreed a new deal that makes the French company’s Babolat Court ball and Jet Premura APT shoes the APT’s official balls and footwear. Working with Michelin, Babolat has developed dedicated shoes for the game of paddle tennis, which is becoming more international. ...
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News briefs
Garmin releases new smartwatch dive computers
Garmin International has released the next generation of its Descent dive computers and will soon release its Descent T1 transmitter, which connects to computers through the SubWave sonar device. Designed as smartwatches, the Descent Mk2 and Descent Mk2i have displays that are 36 percent larger than those of their predecessors, ...
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ArticleAdidas may offload Reebok by March
Naming Anta Sports Products and VF Corp. as potential buyers for the brand, Germany’s usually well-informed Manager Magazin reports that the Adidas Group is planning to sell its Reebok division by next March. A spokesperson for the group said the company has a policy of not commenting on press rumors, ...
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News briefs
Marcolin puts out high-tech Adidas snow goggles
As the new licensee for Adidas eyewear, the Marcolin Group has announced the availability of two Adidas Terrex Snow Goggle models, each with a different lens and both made in Italy. The E-SUNTM VARIATM lens on the SP0039 has a toric shape and adjusts in less than 40 seconds to ...
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Article
Generally positive results for the Chinese sports brands
Chinese companies don’t publish detailed quarterly results, but all the four major public sporting goods companies except 361 Degrees had something positive to say in their preliminary operational updates for the third quarter of 2000, confirming the Chinese industry’s recovery from the coronavirus pandemic. Li Ning Company reported an improvement ...
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News briefs
Zimtstern and the Swiss Bike School start cooperation
Returning to its roots in Switzerland, Zimtstern, the German-based bike clothing specialist, has entered into a long-term cooperation with the Swiss Bike School. The riding instructors from the school will be wearing Zimtstern’s mountain bike clothing with immediate effect. A special Teacher Edition has been designed for this purpose, based ...
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News briefs
Ternua and Lorpen to sponsor the FFCAM
Ternua and Lorpen will be sponsoring the French Federation of Alpine and Mountaineering Clubs (FFCAM). The federation’s members – who amount to about 100,000 people, belonging to some 420 clubs – will be enjoying discounts from both brands. The deal takes effect this autumn, with joint initiatives to follow. France ...