Sportmaster of Denmark has found a replacement for Sofie Lindahl-Jessen, who recently resigned as chief executive after less than a year in the post. Andreas Holm – a former clerk and manager at the Sportmaster store in Strøget, Denmark – is stepping in and will work to ease the Danish chain’s financial woes, relying on what he calls the strong hinterland of infrastructure, back-end and IT of the chain’s new owner, the Russian Sportmaster Group. Holm, who has also served as the company’s personnel manager and purchasing director, now hopes to pull Sportmaster into the black after a loss exceeding 100 million Danish kroner (€13m-$15m) in 2018. Sportmaster was sold for an undisclosed amount in December to the Russian Sportmaster Group via a holding company in Singapore (SGI Europe Vol. 31 N° 1+2 of Jan. 11, 2020). Its international director, Janusz Gembarski, says that the new management has a solid grasp of the company’s business. Jack Friis, former sales director at Bilka, became Sportmaster’s retail director in 2012 and is now becoming chief operating officer. Sportmaster operates 89 stores in Denmark under the eponymous banner as well as four Rezet sneaker stores.