All News briefs articles – Page 410
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News briefs
According to The Guardian, the Technical Commission of the IAAF...
According to The Guardian, the Technical Commission of the IAAF (International Association of Athletics Federation) has appointed a working group of two former athletes and experts in science, ethics, footwear, biomechanics and law to review Nike's Vaporfly running shoes for possible competitive advantages that would run counter to its regulations. ...
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News briefs
Dahu, the Swiss brand of ski boots recently acquired by...
Dahu, the Swiss brand of ski boots recently acquired by the Swiss company NB NewBoots, has engaged Progression Brands Group (PGB), the Minnesota-based equity investment and operating company, as its global operating partner. As a part of the partnership, PGB has appointed Clark Gundlach as executive director of Dahu and ...
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News briefs
Crocs has made the Indian actress Priyanka Chopra Jonas one...
Crocs has made the Indian actress Priyanka Chopra Jonas one of the global brand ambassadors for its four-year-old “Come as You Are” campaign, which urges people to be comfortable in their shoes. Other actresses on that list include Zooey Deschanel of the U.S., Suzu Hirose of Japan, Kim Sejeong of ...
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News briefs
Swiss-Ski's teams for ski-cross, aerials and moguls received their new...
Swiss-Ski's teams for ski-cross, aerials and moguls received their new apparel for the 2019/20 season at the end of October. The athletes and their outfitter, Schöffel, have decided to set an example for sustainability. Instead of ordering new thermal clothing, Swiss-Ski will be competing with the Schöffel products from last ...
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News briefs
After a successful pilot project last year with three pop-up...
After a successful pilot project last year with three pop-up stores in major Canadian shopping malls, Manitobah Mukluks, the indigenous shoe brand from Winnipeg, Manitoba, is launching an aggressive retail expansion in Canada, raising the number of stores to 18. Manitobah Mukluks was founded in 2008 by Sean McCormick, an ...
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News briefs
Nike has agreed to sell Hurley for an undisclosed amount...
Nike has agreed to sell Hurley for an undisclosed amount to a private equity fund, Bluestar Alliance. Nike had purchased the surfwear brand from its founder, Bob Hurley, in 2002. Bluestar, which owns many other consumer brands, including Bebe and English Laundry, says it wants to build Hurley into a ...
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News briefs
Lowa says it has signed a new long-term agreement with...
Lowa says it has signed a new long-term agreement with its Chinese partner, BC Sports China in Nanjing, to consolidate and accelerate the strategic internationalization of the brand. Lowa has been present in China since 2005. Thanks to its distribution partner, BC Sports, Lowa has been able to build up ...
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News briefs
Macron has announced an extended agreement with Italy's Fiamme Oro,...
Macron has announced an extended agreement with Italy's Fiamme Oro, the sports group of the country's state police. The Italian brand will now provide the kit for the whole group of Fiamme Oro sporting clubs. The garments will feature the traditional cardinal and sky blue colors of Fiamme Oro. They ...
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News briefs
Collaborating with three emerging designers – Helen Kirkum, Alex Nash...
Collaborating with three emerging designers – Helen Kirkum, Alex Nash and Shun Hirose – to reimagine its Campus 80 sneaker as part of its MakerLab program, Adidas launched a limited edition of the products through an interesting and engaging auction, where the consumer rather than the brand set the price. ...
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News briefs
Palm & Pine Suncare launched its natural, plastic-free sunscreen brand...
Palm & Pine Suncare launched its natural, plastic-free sunscreen brand on the crowd-funding platform Indiegogo on Oct. 29. The Portuguese company – founded by Sarah Muir, a digital marketing strategist and project manager, along with three of her colleagues – is the first to promise sun protection without pollution. Aiming ...
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News briefs
Andreas Wolf, goalkeeper of the German national handball team and...
Andreas Wolf, goalkeeper of the German national handball team and member of the Polish handball team PGE Vive Kielce, has been engaged as a brand ambassador for Uhlsport's Kempa brand. He will wear Kempa's “Wing Lite 2.0” handball shoes from now on. Wolf won the European Handball Championships with the ...
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News briefs
Primaloft, the specialist in insulation material, has announced the introduction...
Primaloft, the specialist in insulation material, has announced the introduction of P.U.R.E., a proprietary manufacturing technique that is said to reduce carbon emissions by as much as 48 percent. The acronym stands for “Produced Using Reduced Emissions.” Patagonia will be the first brand partner to incorporate Primaloft P.U.R.E. manufacturing technology ...
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News briefs
Primaloft and Parley for the Oceans have announced a strategic...
Primaloft and Parley for the Oceans have announced a strategic partnership to create high-performance insulation from existing plastics. The scheme will take plastic collected from beaches and coastal communities and use it to manufacture high-performance insulation products, showing that it is possible to re-purpose plastic into high quality products. Primaloft ...
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News briefs
Sports Direct has appointed RSM UK as its auditors with...
Sports Direct has appointed RSM UK as its auditors with immediate effect. The appointment follows the recent split with Grant Thornton, which withdrew from the role at Sports Direct's AGM in September. Grant Thornton had been the company's auditor since 2007. As a listed company, the sporting goods retailer must ...
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News briefs
Sigma Sports, the German specialist in sports electronics, has appointed...
Sigma Sports, the German specialist in sports electronics, has appointed Thomas Seifert as general manager, responsible for sales, marketing, finances and administration. Until the end of 2017, Seifert worked for four years as chief executive for Polar Electro Germany, responsible for the Finnish company's business in Germany, Austria and Switzerland. ...
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News briefs
Gore Wear appointed Erman Aykurt to the position of creative...
Gore Wear appointed Erman Aykurt to the position of creative lead on Nov. 1. The 46-year-old was previously a creative director for Puma's sportstyle division. His successor at Puma has not yet been announced. Aykurt has spent the past 20 years in the sporting goods business, working for such companies ...
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News briefs
Julbo has appointed Stéphanie Dugas as its new marketing director,...
Julbo has appointed Stéphanie Dugas as its new marketing director, replacing Benjamin Thaller who left a few months ago to become the managing director of Outdoor Sports Valley, the French cluster of outdoor companies. Dugas spent the last 20 years at Nikon Corporation, starting as product manager in France before ...
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News briefs
Julbo has appointed Erhard Kappel as its new sales manager...
Julbo has appointed Erhard Kappel as its new sales manager for Germany. Kappel has worked at Julbo since 2012, initially as account manager and from 2016 as key account manager Germany. In his new position, he will be responsible for Julbo's sales team in Germany and brand development in the ...
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News briefs
O'Neill has appointed Christian Hecht as the new country manager...
O'Neill has appointed Christian Hecht as the new country manager for Germany, Switzerland and Austria. He succeeds Andreas Rauter, who left the company in May. Meanwhile, Sébastian Lounis will start in December as sales manager for western Switzerland. Hecht will manage the team that oversees the entire DACH region from ...
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News briefs
Decathlon has received the approval of regional urban planning authorities...
Decathlon has received the approval of regional urban planning authorities to build its fourth store in Siberia, in a high-traffic site of its capital city, Novosibirsk. Occupying 4,300 square meters, it is set to open by Oct. 1, 2020, reportedly requiring an investment of around 45 million rubles (€630,000-$700,000). It ...
