New Balance signs up its first female Middle Eastern brand ambassador

2021-03-15T18:16:00

New Balance has signed up Ascia Al-Faraj, the U.S.-Kuwaiti influencer, as the brand’s newest regional ambassador. Al-Faraj is New Balance’s first female brand ambassador from the Middle East. She will feature as the new face in the brand’s collective campaign for the New Balance NB collection. The campaign for this ...

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