Product & Marketing

Nike lets New Balance finish up the season with the Liverpool team

2020-05-22T10:12:00

If the football season is resumed in the U.K., as has already happened in Germany, the Liverpool team will be allowed to continue wearing the New Balance jerseys until the end of the season. The English team was close to winning the title before the coronavirus pandemic struck. Nike was ...

SIGN-IN if you are already a subscriber of SGI Europe - or Register a free account

Gated access promo

Start your 30-day trial for just €9.90

Get access to what the top decision makers are reading in the sporting goods industry:

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

Start your 30-day Trial TODAY!

For team or company-wide subscriptions and enquiries see our corporate membership page.