This month Decathlon will be opening a two-floor, 35,000-square-foot experiential flagship at the Trinity Leeds mall in the British city of Leeds. The store will make products available for customers to touch, and maintain a repair shop for bicycles, kayaks and tents. According to Fashion Network – which quotes the store’s manager, David Baker – the Leeds flagship is building “relationships with a number of partners, including Leeds Dock Running and Cycling Clubs and Active Leeds.” During its first weeks the store will be operating mostly on a click & collect model, with delivery to the customers’ cars waiting in the parking lot, like in France. A full opening will follow in April. Decathlon is still planning to open five stores this year in the U.K. Leeds aside, the most recent one was opened last year in Ealing, West London, and brought the group’s total for the country to 44. After a difficult period, Decathlon enjoyed a year-on-year increase in U.K. sales of 10.3 percent to £227.6 million (€264.3m-$313.6m) in 2020, in spite of the coronavirus pandemic. Online sales went up by 18.2 percent.