Lacoste opens largest flagship store on Champs-Elysées

Durable Elegance

Source: Lacoste

Lacoste opened a 1,600-square-meter store at 50 Champs-Elysées in Paris, at the corner of rue du Colisée, on May 20. The new retail space – dubbed Lacoste Arena – is the brand’s largest flagship store globally. Tennis takes center stage in the new store, alongside the brand’s collections for golf ...

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