Retail & Distribution

Sportmaster shifts focus to Russian provinces with new retail format

2022-02-22T15:02:00

Sportmaster Logo Russian

Russia’s largest sporting goods retailer, Sportmaster, has unveiled plans to expand into cities with populations of up to 100,000 with a new store format. Sergey Agibalov, Sportmaster’s business manager, told the Russian Business Consulting agency that the new format would serve as an element of its omnichannel development strategy, in ...

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