All Running articles – Page 8
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ArticleSportsShoes.com reports 20% sales growth in Q1, 140,000 new customers
SportsShoes.com has announced sales figures for its Q1 of the fiscal year that began March 1, 2023. According to the report, the British e-tailer, which was founded in 1982, saw its sales surge by 20 percent year-on-year to £83.8 million (€97.3m). At the same time, it added 140,000 new customers ...
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News briefsNike introduces apparel tech auto-adapting to runners’ ventilation needs
Nike has introduced Aerogami, a new performance apparel technology that improves breathability for athletes. Think of it as a ventilation system that self-adjusts to one’s needs, creating a more breathable functional garment with on-demand ventilation. Nike describes it as a “product that interacts with your body in real-time as you ...
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ArticleOrthoLite appoints new GM for India
Source: OrthoLite India Vikash Bajargyan OrthoLite, the global leader in branded comfort footwear, announces the appointment of Vikash Bajargyan as the new General Manager of OrthoLite India (OIN). In his new position, Bajargyan will oversee OIN’s overall operations. This includes leading manufacturing and business development, as well ...
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ArticleHoka expands Fly Human Fly platform for new global campaign
Hoka, a division of Deckers Brands, has launched Murmuration, a global brand campaign spanning owned media, out-of-home, CTV, digital and paid social, running on Meta, Snapchat and TikTok. The campaign builds on the brand’s Fly Human Fly creative platform launched last year and is the brand’s most extensive global integrated ...
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News briefsSuperfeet welcomes former Nike executive as new CEO
Washington state-based insole manufacturer Superfeet has named Trip Randall as its new CEO. Randall has more than 23 years of experience in the footwear market and has held various positions at Nike, including Vice President and General Manager of Nike Running in North America, Global Vice President and General Manager ...
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News briefsSprinter revamps store in Granada
Sprinter has overhauled and reopened one of its top stores, located at the Granaita de Pulianas mall in Granada, Spain. According to Diffusion Sport, this more experiential version of the store covers some 2,300 square meters and has expanded its staff from 39 to 50. A section called Sports Lab ...
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ArticleAsics releases poem to inspire people and get them moving
Asics has teamed up with poets in the UK, Germany, the Netherlands and Spain on Global Running Day (poet and mental health advocate Charly Cox in the UK, poet Julia Engelmann in Germany, poet Roziena Salihu in the Netherlands, and record holder and Asics athlete Mo Katir in Spain) to ...
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News briefsSport 2000 opens tenth Absolute Run store
On June 1, the tenth Absolute Run store opened in Liège, Belgium. Sport 2000 has implemented the store together with the Running Experts Europe partner “Jogging Plus.” True to the concept, the Absolute Run - Jogging Plus area is fully geared to tangibly and visibly conveying to customers the added ...
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News briefsBelgian start-up Gofluo raises €1 million for international growth
Belgian start-up Gofluo has received €1 million to accelerate business growth and expand into the USA, France and Germany. Four experienced business angels and venture capital fund Freshmen, which is already a shareholder, participated in the funding round. The innovative, female-run fashion brand was founded in 2018 by Julie Vets. ...
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News briefsFoundation Wellness acquires Currex
Foundation Wellness, a U.S. manufacturer of insoles and orthotics under several different brands, has acquired Currex, a German brand of insoles designed for athletes and active people. According to the company, Currex is the leading brand in running retail in the U.S. and Germany. With this acquisition, Foundation Wellness expands ...
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ArticleWeSports relaunches Keller Sports, enters partnership with Footway Group
WeSports has completed the acquisition of the trademarks, e-commerce platform and customer database of Keller Sports and KellerX. Facing financial challenges due to the impact of Covid-19, the German Keller Group – then the parent company of Keller Sports, Keller X, Keller Premium and Keller Smiles – filed for insolvency ...
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ArticleHoka sales up 20% in FY24, further supporting Deckers’ growth
Deckers Brands expects Hoka will continue to lead sales growth in the current financial year, forecasting the brand will see a 20 percent increase in its top line after a 58.5 percent jump in the financial year that ended March 31. The majority of Hoka’s growth is expected to come ...
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News briefsNorda launches second shoe model
Source: Norda norda 002 in Alpine White Norda, a running shoe brand from Québec, Canada, founded in 2021, has launched a new trail running shoe, the 002. In developing the 002, the brand focused on using the same materials and evolving elements of its very first model, ...
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News briefsLululemon’s “Further” looks to meet needs of female endurance athletes
Lululemon’s new “Further” initiative, announced this week, is set to include product launches and events celebrating human possibility and how far women can go when they’re supported with resources and product innovations. To mark the launch, Lululemon released its first-ever road-to-trail running shoe, Blissfeel Trail, a continuation of the brand’s ...
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News briefsAdidas launches Move For The Planet initiative in June
Source: Adidas Adidas has introduced Move For The Planet, a new global initiative to encourage people to turn their activities into actions. The company is committed to donating €1 to Common Goal for every 10 minutes of activity recorded on the Adidas Running App across 34 sports ...
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News briefsOn and SportScheck launch 24-hour world record attempt
On May 24 and 25, Swiss brand On and German sports retailer SportScheck will jointly launch a world record attempt: The longest distance run in a relay on a treadmill in 24 hours. The “SportScheck Record Run 23” is an official world record attempt and will take place at the ...
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News briefsNike partners with Strava
Nike is partnering with Strava, the subscription platform for connected fitness, in a pilot program to extend fitness services to more people. Starting in June, the users of the Nike Run Club and Nike Training Club apps will be able to seamlessly upload their activity into Strava to share with ...
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News briefsSportsshoes.com opens new creative and tech center
British e-tailer SportsShoes.com, founded in 1982, has opened a new creative and technology center for 100 employees, designed by London-based architecture firm Bowman Riley. SportsShoes.com acquired an industrial facility next to its Shipley headquarters near Bradford in October 2022 for the purpose. The 1,000-sqm renovated production warehouse now houses the ...
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ArticleMichelin Soles expands to the US
JV International Srl, an Italian manufacturer of engineered soles and worldwide licensee of Michelin Soles, has expanded to the USA to further expand its global presence. Founded in 2013, the Italian company has already been able to strengthen its presence on two important continents for the development of footwear: Europe ...
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News briefsY-3 and Adidas take on the running shoe
In the latest in its ongoing collaboration with with Japanese fashion designer Yohji Yamamoto, Adidas has for the first time released a capsule collection of running sneakers under his Y-3 brand. Yamamoto describes the Y-3 brand as a “blend of sport and style and the tension caused by mixing tradition ...
