All Skechers articles – Page 5
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ArticleForget the big game. The biggest competition is in the commercial breaks
Brands, including one of the global leaders in footwear, are paying big bucks for a coveted ad slot at the Super Bowl, but is it worth it?
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News briefsSkechers to open new stores in Jerez and Valencia
Skechers is planning to open new stores in the Spanish cities of Jerez de la Frontera and Valencia this year, according to Palco23. The store in Jerez will have a surface area of 256 square meters while the one in Valencia, within the Bonaire Outlet shopping mall, will have a ...
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News briefsSkechers reportedly plans new store openings in France
Skechers is planning to open several stores in France in 2023, according to a report by Sport Guide. The American sneaker brand is planning to open new stores at two shopping malls – 4 Temps (Paris La Défense) and Belle Epine (Thiais - Paris metropolitan area) – probably in mid-2023, ...
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ArticleAnalysis: Sporting Goods Industry stocks suffer double-digit market cap decline
This exclusive analysis shows the development in the market capitalization of the top 87 stock-listed sporting goods companies.
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ArticleSkechers escorts West out of L.A. corporate building
Slowly but surely, Kanye West should realize that he is no longer welcome due to the antisemitic, racist and hateful remarks he made recently across multiple forums. After the recent contract cancellations with Adidas, Balenciaga, CAA, MRC and Gap, Skechers USA now released a statement in which it reports that ...
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ArticleSkechers drops fourth-quarter outlook as Q3 net dips
Skechers, impacted by $50 million in incremental freight and logistics costs and elevated operating expenses, reported a 17 percent decline in third-quarter profit to $85.9 million from $103.1 million for the period ended Sep. 30. Operating expenses were nearly 20 percent higher at $754.0 million, and gross margin was down ...
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Infographics & DataAnnual advertising expenses 2021
These exclusive, yearly charts shows advertising expenses for 13 major global sportswear brands for the year 2021 and their year-on-year change.
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ArticleSporting goods industry stocks down in Q3
According to SGI Europe’s quarterly study of 40 select sporting goods industry stocks, the drop was less than in Q1 (-16.25%) and Q2 (-14.79%) but marked the third consecutive quarterly decline for the segment. But the results were mixed, as the stock prices of 19 companies – led by Xtep ...
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Infographics & DataSporting Goods Scorecard Q2 2022 - The top performers by sales and profit
This exclusive chart and data can be downloaded by our Premium Members.
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News briefsSkechers expects situation in China to ease
Skechers still sees the international market as key to its goal of reaching $10 billion in sales by 2026, despite ongoing headwinds in China. The company said at the Goldman Sachs Global Retailing Conference that it expects the situation in the People’s Republic to improve within two quarters. It will ...
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ArticleSkechers adopts cautious H2 outlook, plans further distribution center investments
Skechers – citing currency impacts, persistent supply chain woes, a slower pace of recovery in China, and an overall uncertain global economic environment – is taking a “cautious view” for the remainder of 2022 after reporting record quarterly revenues. Describing a volatile supply chain environment over the last 4 to ...
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Infographics & DataDTC Sales Growth 2021
This exclusive interactive chart shows the DTC sales growth of the major players in the sporting goods industry.
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ArticleAnalysis: Sales per employee increased 18% in 2021
Aggregate, year-over-year employee growth at 19 sporting goods companies rose 9.7 percent in 2021 as average sales per employee (SPE) at these firms increased 18.4 percent to €390,000. These calculations were made after SGI Europe scoured annual reports for year-end employee counts, which often were detailed to include full-time employees, ...
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ArticleAnalysis: Sporting Goods Industry Scorecard Q1 2022
Find out about the top industry performers. With our first quarter 2022 Sporting Goods Industry Scorecard, we provide an overview by sales and profit.
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News briefsSkechers donates over $8 million to shelter animals
Skechers has donated over $8 million to date from sales of its Bobs collection to save and help over 1.5 million animals in need across the U.S. and Canada. In addition, the brand plans for a registration drive at Skechers stores in North America in June and adoption campaigns. Skechers’ ...
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ArticleNPD Q1 report sees U.S. footwear industry slowing down and market shifting towards new brands
Consulting firm NPD has released its latest figures for the first quarter of 2022 of the U.S. footwear market. Both the footwear industry’s sales and the revenue declined year-over-year in Q1. Sales were down 3 percent, unit sales were down 12 percent, while average prices were up 11 percent. Compared ...
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AnalysisSporting Goods Industry Scorecard 2021
Exclusive: We give you an overview of top performers by sales and profit.
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ArticleNike remains the world’s most valuable apparel brand
Nike tops the Brand Finance Apparel 50 ranking for the eighth time, making it the most valuable brand since the creation of the list.
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ArticleAnalysis: Sporting Goods Industry stocks fell more than 16% in Q1 2022
According to SGI Europe’s quarterly study of selected public sporting goods industry stocks, their average share price fell by 16.25 percent on a sequential basis in the first quarter of 2022, in contrast with the performance of some major stock indexes during the same period. The Standard & Poor’s 500 ...
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News briefs
Skechers plans experiential store in Metaverse's fashion district
Lifestyle brand Skechers is entering the Metaverse. According to a company release, the Californian brand is the first to sign a lease in the fashion district of Decentraland. Michael Greenberg, president of Skechers, states that the new investment helps to explore “creative ways for our brand to engage with new ...