All Social media articles
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News briefsSoMe guidlines changed by IOC, help athletes at Paris and Gangwon 2024
Get ready to see more content from athletes during the Olympic Games in Paris and Winter Youth Olympic Games in Gangwon. The IOC has changed its guidelines to make it easier for athletes (and sponsors).
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News briefsInstagram has highest media impact value in the fashion, lifestyle and beauty industries
Amidst a rapidly evolving social media landscape, Instagram reigns as the top platform for brand amplification in the fashion, lifestyle, and beauty industries, according to a new data report from Launchmetrics in collaboration with fashion shopping platform Lyst. Launchmetrics, born from the merger of Fashion GPS and Augure in January ...
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ArticleMeta up in Q2 except in the metaverse
“We had a good quarter,” is CEO Mark Zuckerberg’s summation. “We continue to see strong engagement across our apps, and we have the most exciting roadmap I’ve seen in a while with Llama 2, Threads, Reels, new AI products in the pipeline, and the launch of Quest 3 this fall.” ...
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ArticleTwitter to become nothing, anything, everything
It appears that we were on to something a few months ago. Twitter has taken another step towards becoming X – “the everything app.” But what does this mean, and why the change in a brand as iconic as Twitter? We take a look.
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News briefsFIFA collaborates with TikTok for Women’s World Cup
FIFA is partnering with TikTok for the 2023 FIFA Women’s World Cup (July 20-Aug. 20) in Australia and New Zealand. During the tournament, FIFA and TikTok will bring fans various content, including behind-the-scenes moments, team arrivals, live pre-match content, match highlights, player and coach reactions, and more. In addition, fans ...
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News briefsTikTok wants to expand e-commerce significantly
TikTok is looking to significantly expand its e-commerce platform. This year, the short video app’s business with advertising links for goods during live broadcasts is expected to quadruple to as much as $20 billion, Bloomberg reported, citing people familiar with the matter. The app, which is particularly popular with young ...
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News briefsTikTok considers separation from Chinese parent
The short video service TikTok wants to pre-empt a possible ban in the U.S. and Europe and is considering a separation from its Chinese parent company ByteDance. As U.S. media have reportedly learned from insiders, corresponding plans are being discussed in the social media portal’s executive suite. The separation is ...
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ArticleInt'l Cricket Council tops social media ranking among sports federations
BCW Sports has released its “2022 International Sports Federations Social Media Ranking,” published annually since 2016.
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ArticleStrava’s Year in Sport 2022 reveals the latest industry trends
Strava’s Sports Year 2022 Report paints a picture of the latest trends in the outdoors, sports & fitness. We present the key numbers.
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News briefsFacebook Live Shopping shuts down
Source: Meta / Facebook Effective Oct. 1, 2022, retailers will no longer be able to host new or planned live shopping events on Facebook, Meta announced in a blog post. Facebook Live can still be used to broadcast live events, but it will not be possible to ...
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ArticleAdidas campaign #SupportIsEverything continues to make headlines
The Adidas advertising campaign with bare breasts on large-scale posters to launch the brand’s new sports bra collection has led to lively discussions on social networks. Now Adidas-UK complemented the #SupportIsEverything campaign with another extraordinary measure. In London, the brand placed eight red, blue and green statues ...
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News briefs
English soccer to boycott social media over “abuse”
Various British football associations will be boycotting the social media networks for the U.K.’s bank holiday from April 30 to May 3. The reason, as their common statement reads, is the “ongoing and sustained discriminatory abuse received online by players and many others connected to football.” The announcement was made ...
