Xendera has announced a capital increase of €1.2 million from professional investors including Pyrénées Gascogne Développement, Herrikoa, Financière Royer and Toki Eder Conseil. This new round follows an initial fundraising of €435,000 from private investors in June 2016. The company intends to use the new funds to strengthen its market presence as well as to export its concept. Xendera is a free mobile and web application that is meant to encourage a healthier lifestyle by rewarding physical activity. The app is compatible with several other applications or connected media such as Apple Health, Google Fit, Polar, Fitbit, Garmin, Runtastic, Strava, and Runkeeper. All the physical activities that can be measured by a bracelet, a watch, a GPS or a smartphone are turned into coupons that can be used in the outlets and online shops of the partners of the app. The underlying idea is that the solutions which offer coupons that do not require any effort do not have the same effect as a coupon that has been earned after physical effort. Founded in 2014 by Andy Gugenheimer, Xendera is a French company based in the Basque Country.

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