All Corporations articles
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News briefsSuzano’s parent buys into Lenzing in capital increase
The Brazilian group’s holding now owns Lenzing shares directly as well as through the 52.25 percent syndicate with B&C.
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News briefsAsics opens University of Michigan research lab
The Ann Arbor lab hosts six faculty-led projects under a $25 million commitment; Asics expects findings to inform products from 2028.
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News briefsA new B2B website for Sport 2000 International Group
For the first time, every format the group runs sits on one platform, from Absolute Run and Absolute Teamsport to Sport 2000.
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ArticleMacron pays 50% of 2025 EBITDA to 112 employees
The payout closes Macron’s third stock-option plan. The board has already approved a fourth, covering more than 120 people.
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AnalysisMarket Analysis: Fitness grows where athletes return
Sales to gyms, coaching software and subscription services, race formats now decide which hardware brands grow, more than the device itself.
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ArticleAdidas CEO outlines China growth plan in Shanghai
In Bjørn Gulden’s account, Shanghai-led design and a locally chosen headquarters site help adidas keep pace in China.
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News briefsLululemon puts product and operations under new chiefs
Two newly created roles go to Nike and adidas veterans while searches for brand, communications and technology heads stay open
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News briefsSports Direct owner gives one agency three brands’ PR
Frasers Group’s PR, search and AI visibility work for Sports Direct, FRASERS and FLANNELS moves to M+C Saatchi Talk in October.
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ArticleLululemon’s peace deal now has an undated board seat
The third director was due Oct. 1 and needs Wilson’s approval. Both sides agreed to the delay and gave no reason.
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News briefsOnitsuka Tiger sets up in Spain ahead of Asics split
The Japanese lifestyle brand has quietly established a dedicated Iberian entity on Barcelona’s Passeig de Gràcia, signalling accelerating European ambitions as its separation from parent company Asics draws closer.
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ArticleNew Balance awarded US military athletic footwear contract
The Defense Logistics Agency will buy at least 22,000 pairs a year of the Made in USA 0430, produced in Skowhegan, Maine.
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AnalysisRunning’s new power formula: Performance, lifestyle and community
Running hit $43 billion in 2025 and is outpacing athletic footwear, but the balance of power is shifting.
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Case StudyCASE STUDY: Inside Anta’s AI365 strategy
Anta built its own AI models and deployed them across design, retail and operations, at scale.
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ArticleOura stacks its board ahead of IPO
Oura is adding a roster of public-company veterans to its board as the smart ring maker moves closer to a U.S. stock market debut.
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ArticleKontoor sets $1.1bn 2030 target for Helly Hansen
Kontoor Brands unveiled Helly Hansen’s 2030 financial targets at its first investor day, including revenue above $1.1 billion.
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News briefsU.S. Polo Assn. ranked world’s top sports licensor
A polo brand best known for casualwear now outranks the NFL Players Association, PGA Tour and Formula 1 in global licensing.
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ArticleFrasers picks three fights in a single week
Sports Direct’s owner defends its discount model on three fronts while trying to buy a brand built on not discounting.
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News briefsToni Sailer completes generational ownership handover
The transfer follows Kevin Taubenberger’s 2022 CEO appointment, formalizing succession already underway operationally.
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News briefsKappa signs long-term Superdry co-branding deal
Italian sportswear brand Kappa signs a long-term co-branding deal with Superdry, covering apparel and footwear from SS27.
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ArticleCastore at 10: From challenger to the global stage
Castore turns 10 this month, having expanded into F1, football, rugby, cricket, golf and heritage lifestyle brands.
