Fjällräven, the Swedish outdoor brand, shares its 2024 achievements and shortcomings in its latest sustainability and corporate responsibility report.
Swedish outdoor brand Fjällräven has published its 2024 Sustainability and CSR summary, highlighting its progress in environmental performance, material usage and social responsibility while also addressing areas needing improvement. The company reports against goals aligned with the European Corporate Sustainability Reporting Directive through its parent, Fenix Outdoor.
Among the key milestones, Fjällräven exceeded its 2025 targets for renewable energy use and recycled polyamide, achieving 100 percent renewable electricity at its own sites and 78 percent recycled polyamide usage. Transport emissions from inbound ocean freight were cut by 95 percent through a biofuel partnership with Flexport. The company also maintained its top ranking in Sweden’s Sustainable Brand Index for the fifth consecutive year.
The full version of this article was originally published by our sister publication The Outdoor Industry Compass.
