All Deckers Brands articles – Page 2
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AnalysisAnalysis: The top sporting goods industry performers by sales and profits in Q2 2023
Facing difficult year-over-year comparisons in many cases, 2/3 of entrants reported lower sales from Q2 2022. Find out more with our scorecard.
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Infographics & DataSales of the biggest Athletic Apparel, Accesories and Footwear companies worldwide 2022
This week’s infographic comes from Statista, who compiled the Athletic Apparel, Accessories and Footwear sales figures for some of the biggest sporting goods companies worldwide, Jan. 2022 – Jan. 2023.
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ArticleHoka paces Deckers in Q1, company lifts FY guidance
Deckers Brands, intent on growing both its direct-to-consumer and international businesses in the months ahead, generated a 42 percent increase in Q1/24 net income to $63.6 million versus 44.8 million for the three months ended June 30. Operating income was 26 percent higher year-over-year at $70.7 million. Total net sales ...
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Infographics & DataSales per employee 2022 at sporting goods companies
Our downloadable infographic has employee numbers and sales per employee at 25 of some of the world’s biggest sporting goods companies.
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ArticleAnalysis: Double-digit increase in sales per employee in 2022
We bring you employee numbers at the world’s biggest sporting goods companies, sales per employee, and how these compare with other industries.
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ArticleHoka expands Fly Human Fly platform for new global campaign
Hoka, a division of Deckers Brands, has launched Murmuration, a global brand campaign spanning owned media, out-of-home, CTV, digital and paid social, running on Meta, Snapchat and TikTok. The campaign builds on the brand’s Fly Human Fly creative platform launched last year and is the brand’s most extensive global integrated ...
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Infographics & DataSGI Sporting Goods Scorecard Q1 2023
How did Apparel, Footwear, Equipment and Retail perform in the first quarter of 2023? Our Sporting Goods Industry Scorecard has the answer.
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ArticleSporting Goods 2022 – The top companies worldwide by sales and profit
Our updated 2022 Sporting Goods Scorecard brings you the industry winners, with revenue & profit development of 47 sporting goods companies.
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ArticleHoka sales up 20% in FY24, further supporting Deckers’ growth
Deckers Brands expects Hoka will continue to lead sales growth in the current financial year, forecasting the brand will see a 20 percent increase in its top line after a 58.5 percent jump in the financial year that ended March 31. The majority of Hoka’s growth is expected to come ...
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News briefsHoka launches kids’ footwear
Source: Hoka Hoka Youth Collection Hoka, a division of Deckers Brands, has launched its first-ever footwear collection for children. Designed specifically for young athletes, the “Youth” collection features kid-friendly features, an optimal fit and Hoka’s signature technologies found in its adult products. “You’ll find 100 percent Hoka ...
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Infographics & DataSGI Sporting Goods Scorecard Q4 2022
Find out whose sales are up and whose profits are down in Q4 2022 in our exclusive analysis of the sporting goods industry’s largest players.
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ArticleDeckers raises sales and earnings guidance after better-than-expected Q3
Deckers Brands raised its sales and earnings guidance for the full financial year after revenues in Q3 beat expectations for top line
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Infographics & DataGlobal leaders in branded casual footwear 2022
Found out who were the leading casual footwear brands in 2022 in our latest graphic.
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ArticleChina’s ongoing Covid-19 restrictions may force brands to reconsider market strategy
With some in the Biden Administration hoping to stabilize U.S. relations with China in talks between the country’s leaders at the G20 Summit in Bali today, footwear companies are considering a multitude of hard options for the coming year with respect to their operations in the globe’s second-largest economy. Business ...
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ArticleDeckers: Hoka is more than a running brand
Deckers Brands believes its Hoka brand, already wildly successful, has plenty of upsides ahead as a head-to-toe brand serving running, trail and hiking consumers worldwide like rivals Salomon and VF Corp.’s North Face, and less like running-centric Brooks. “We are re-looking at our category approach,” proclaimed Dave Powers, president ...
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Infographics & DataAnnual advertising expenses 2021
These exclusive, yearly charts shows advertising expenses for 13 major global sportswear brands for the year 2021 and their year-on-year change.
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News briefsUgg brings first carbon neutral classic boot to market
Source: Ugg Deckers brand Ugg is launching its first Classic Mini Regenerate boot this fall, with model and land protector Quannah ChasingHorse to be the face of the advertising campaign. The new boot is crafted from Land to Market-certified sheepskin from Atkins Ranch, with an outsole from ...
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ArticleSporting goods industry stocks down in Q3
According to SGI Europe’s quarterly study of 40 select sporting goods industry stocks, the drop was less than in Q1 (-16.25%) and Q2 (-14.79%) but marked the third consecutive quarterly decline for the segment. But the results were mixed, as the stock prices of 19 companies – led by Xtep ...
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News briefsNFW Footwear Collective is growing
New Balance and Wolverine Worldwide have joined Natural Fiber Welding’s (NFW) Footwear Collective, a cooperative platform aiming to promote widespread adoption of low carbon, biobased materials from nutrients, which are safe to return to the earth at the end of a product’s life. Through the Footwear Collective, NFW and its ...
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Infographics & DataSporting Goods Scorecard Q2 2022 - The top performers by sales and profit
This exclusive chart and data can be downloaded by our Premium Members.
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