All Descente articles – Page 2
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News briefs
Descente Ltd. transfers overseas sales to Japanese subsidiary
Descente Ltd., the Japanese company that holds territorial licenses or trademark rights for several western brands besides its own, has opted to shift all of its international product sales to its consolidated subsidiary, Descente Japan Ltd. For the year ended March 31, 2021, the transferred business that was created ...
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News briefs
Descente’s nine-month sales rise by 15%
Descente’s total sales grew by 15 percent to 76,681 million yen (€589.6m-$698.5m) in the nine-month period ended Dec. 31, 2021, with an increase of 13 percent in the third quarter, leading to an operating profit of ¥4,380 million (€33.7m-$39.9m) against a loss of ¥2,454 million in the corresponding nine-month period ...
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Article
Despite the fifth Covid wave in Japan, Descente grew in Q2
Descente reported a rise in second-quarter sales of 16.4 percent to 49,926 million yen (€381m-$440m) despite a “challenging” period from late August to September when the fifth wave of Covid-19 hit Japan. All of the company’s main five brands for which it has the rights in Japan or other territories ...
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Infographics & Data
International sports apparel market 2020
This chart shows the revenues, growth and market share of the top 26 sports apparel brands in 2020 vs. 2019. The chart and data can be downloaded. This is exclusive data and analysis for Premium Members.
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Article
Anta's sales go up by 55.5%, profits more than double in H1
Anta Sports Products saw revenues jump by 55.5 percent to 22,812 million yuan renminbi (€2,999m-$3,524m) in the six months ended June 30, supported by strong growth in all brands and benefiting from the easing of Covid-19 restrictions. Like other Chinese sports companies, Anta has also seen demand boosted amid government-backed ...
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Article
Descente lifts profit outlook as sales, profits rebound in Q1
Descente raised its guidance for full year profits and maintained its outlook for sales after staging a strong recovery in the top and bottom lines in the first quarter ended June 30. As sporting events resumed, the Japanese sportswear company’s sales increased in the quarter by 44.5 percent to ¥22,481 ...
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News briefs
Descente to sell Polygiene-treated training gear through Anta
For the spring/summer 2021 season, Descente has added Polygiene’s Stays Fresh BioStatic Technology to a number of its men’s and women’s training products for the Chinese market. The Japanese brand will be selling them online and in stores through its local partner, Anta Sports Products. The brand entered China in ...
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Article
Descente lowers full-year sales guidance
Descente saw its profits surge in the third fiscal quarter ended Dec. 31, 2021, with net income soaring by 172.8 percent to 4,828 million yen (€37.8m-$45.7m). This was mainly due to extraordinary income of ¥7,535 million linked to the reorganization of its Descente China Holding joint venture with Anta Sports ...
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News briefs
Dior launches a ski line with Descente and other partners
For the launch of its first men’s capsule ski collection, Dior is opening a pop-up shop in the SoHo neighborhood of New York City, specifically at 109 Greene Street. Other pop-ups – in Osaka, Japan, for instance – will open during the month of November. The New York shop, operating ...
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Article
Descente in the red for H1 and the black in Q2
Descente ended the first half of its financial year on Sept. 30 with a net loss of 1,265 million yen (€10.2m-$12.0m), against a profit of ¥2,210 million for the year-ago period, as the economic impact of the pandemic hit its revenues. They declined by 34.9 percent to ¥42,897 million (€345.1m-$407.0m). ...
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Article
Descente swings to a loss
Hampered by the coronavirus outbreak, Descente ended its financial year on March 31 with a net loss of 2,481 million yen (€20.9m-$22.8m), against a profit of ¥3,944 million for the previous year. Its revenues fell by 12.8 percent to ¥124,561 million (€1.0bn-$1.1bn) for the twelve months. The gross margin dipped ...
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