DTC & E-Commerce

Zalando to test fashion assistant powered by ChatGPT

2023-04-21T14:46:00

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European online fashion and lifestyle platform Zalando has announced that it will soon launch a beta version of a fashion assistant powered by ChatGPT across its web and app platforms. The OpenAI technology will allow customers to ask questions using their own words, helping them navigate Zalando’s assortment more intuitively. ...

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