Intersport International group, based in Bern, Switzerland, has released its 2022 retail sales data, reporting a 13.4 percent growth from 2021 to a new record retail result of €13.7 billion.
Among the 5,300 Intersport stores in 42 countries worldwide, those in Austria, France and Germany contributed the most to the sales increase. While the Intersport online business faced a slight decline after Covid-19 restrictions were lifted, the physical stores saw very good traffic and sales in 2022. After a slow start in 2022, sales accelerated in spring and continued through summer and early fall. In the last quarter, retail business stagnated due to the overall difficult economic environment.
For Intersport’s future development, the group‘s CEO Steve Evers is cautiously optimistic: “We might see some top-line pressure at the beginning of 2023 due to the weather conditions in Europe. The current difficult economic situation has somewhat dampened our growth expectations. However, we are optimistic that with our strong customer focus combined with a great omnichannel offer connected to more than 5.300 stores, the Intersport group can continue to leverage its hyperlocal presence and its service and advice-based expertise with its customers also in 2023.”
