All Jordan articles
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Article
Nike eyes innovation, cost cuts to drive future results
Citing increased macroeconomic headwinds around the globe, particularly in the EMEA and Greater China, Nike is stepping up its strategic approach to innovation and numerous cost-cutting measures to improve its financial results in the coming quarters. That effort will include greater emphasis on product newness and opportunities to slash ...
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Article
Nike eyes “healthy, full price growth” as inventory woes dissipate
Having surpassed $51 billion in annual revenues and normalized its inventory level through markdowns and order cancellations, Nike says it’s better positioned than smaller rivals as it commences FY24 with a strategy to grow total revenues by mid-single digits, expand reported gross margin by 140 to 160 basis points despite ...
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Article
StockX broke records in 2022, reveals most traded and fastest growing brands
In a new report, Detroit-based resale platform StockX details the top-traded and fastest-growing brands on its platform over the last year. StockX’s annual report – Big Facts: Current Culture Index 2023 – notes that the company surpassed 1.5 million lifetime sellers, 12 million lifetime buyers and 40 ...
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News briefs
New “Jordan World of Flight” retail concept launches in Milan
Source: Nike Craig Williams, Jordan Brand President, and Sandra Idehen, Jordan Brand VP/GM, EMEA, stand at the World of Flight entrance. Jordan Brand has opened Jordan World of Flight Milan, an innovative retail destination to celebrate the legacy and future of basketball culture. World of Flight is ...
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News briefs
Rebag now also sells Adidas, Yeezy, Nike, Jordan
Luxury re-commerce platform Rebag is now offering shoes and apparel on its platform in addition to bags, watches and jewelry. This includes products from the Adidas, Yeezy, Nike and Jordan brands. “Shoes have been one of the top requests, so of course, we listened. We applied Rebag’s meticulousness for sourcing ...
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Article
NPD Q1 report sees U.S. footwear industry slowing down and market shifting towards new brands
Consulting firm NPD has released its latest figures for the first quarter of 2022 of the U.S. footwear market. Both the footwear industry’s sales and the revenue declined year-over-year in Q1. Sales were down 3 percent, unit sales were down 12 percent, while average prices were up 11 percent. Compared ...
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News briefs
Nike to begin testing Jordan-only stores in North America
Nike will begin testing stores in North America that only sell its Jordan brand in fiscal 2023. The announcement was made during Nike’s earnings call for its fiscal 2022 third-quarter results on March 21. The test in North America will leverage a consumer experience that proved “wildly successful in Greater ...
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News briefs
Adidas tops ranking of culturally relevant brands in sport
The Fan Intelligence Index, a new global study intended to identify the 40 culturally most relevant brands through sport, has placed Adidas at the top of the ranking, which is ”based around a brand’s ability to influence culture through sport.” The Big a was followed by the Jordan brand, the ...