All News briefs articles – Page 239
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News briefsPuma returns to pádel with new collection
After an eight-year hiatus, Puma is returning to pádel with a new collection of racquets, shoes, apparel and accessories – for players of various expertise and style – as well as a campaign called Faster Padel. The racquets range from the top-of-the-line solarATTACK, solarATTACK PWR (power) and solarATTACK CTR (control) ...
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News briefs
Revo expands golf division to include racquet sports
Revo is now including racquet sports within its golf division and has expanded its team of tennis representatives by six – in response, it says, to “industry growth in the golf, tennis and pickleball categories.” The sunglass and goggle brand’s Light Management System for lenses is derived from techniques developed ...
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News briefsPuma Safety partners with Shoe For Crews
Puma Safety is partnering with Shoe For Crews, a Florida-headquartered firm that designs and manufactures slip-resistant footwear on a line of slip-resistant industrial safety footwear. The collaborative line will include full-grain leather and microfiber footwear, featuring lightweight composite and fiberglass safety toe options and antimicrobial and moisture-wicking linings and shock ...
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News briefs
A founder resigns from Snow Factory
As CMDsport reports, Xavier Garriga, one of two brothers who founded the company 16 years ago, has resigned from Snow Factory to join The Coaches, a consultancy specialized in sustainability as it applies to management. His stated reason is a desire to return to entrepreneurship. Snow Factory is now under ...
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News briefsZalando creates circular, modular sweatshirt
Zalando has created a unisex, modular sweatshirt made of Infinna – a fiber produced in Finland by Infinited Fiber Company that consists entirely of post-consumer textile waste. Even the weave has been designed, in 3D, to cut waste to 3 percent of the raw fabric. The sweatshirt was on display ...
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News briefs
RocRoi buys majority stake in UR Pirineos
According to CMDsport, RocRoi of Catalonia has acquired a majority stake in UR Pirineos of Aragon, which offers both all manner of outdoor activities (rafting, paintball, climbing, etc.) and training in them (rescue operations included). The move should turn RocRoi into the largest purveyor of adventure sports in southern Europe. ...
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News briefs
Afydad reelects its president
Afydad, Spain’s association of sporting goods manufacturers, has reelected Andrés de la Dehesa, CEO of Gescode, a producer of retail software in Catalonia, to another four-year term as president. Mar Peire has been reelected first vice president, and Guillermo Ruiz is making his debut as second vice president. Peire is ...
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News briefsDunlop partners with Tennis Europe
Tennis Europe and Dunlop have signed a comprehensive partnership deal recognizing the manufacturer as the main equipment sponsor of the European Tennis Federation. The four-year agreement, beginning April 1, marks the beginning of a long-term relationship between the two organizations during which Dunlop and its range of products, including K-Swiss ...
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News briefsLondon Ski & Snowboard Festival returns in October
Starting over with its new organizing event company Smart Group, the London Ski & Snowboard Festival is scheduled for Oct. 27 to 30, 2022, at Battersea Park. The four-day festival features a 42-meter ski jump, parkour arena, practice slope and a marketplace with over 200 brands and snowsports destinations. Among ...
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News briefsMoody’s lowers Boardriders’ debt rating
Moody’s has lowered the corporate family rating of the parent company of Quiksilver, Boardriders, Element, Roxy, RVCA and DC Shoes from Caa1 to Caa2 and the senior secured credit facility rating from B3 to Caa1. The rating agency cited weak credit metrics, including a leverage ratio of nearly 8x and ...
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News briefsBarcelona will host the 2024 America’s Cup
America’s Cup will be back in Europe and once again in Spain in 2024. Barcelona has been confirmed as the host venue for the 37th edition to be held in September and October 2024. The last time in Europe was in 2010 in Valencia, which also hosted the 2007 edition. ...
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News briefs
Nike to begin testing Jordan-only stores in North America
Nike will begin testing stores in North America that only sell its Jordan brand in fiscal 2023. The announcement was made during Nike’s earnings call for its fiscal 2022 third-quarter results on March 21. The test in North America will leverage a consumer experience that proved “wildly successful in Greater ...
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News briefsDecathlon hires new marketing head
Nathalie Jacquier has been appointed as marketing strategy and clients leader at Decathlon. The news was originally reported by LSA based on Jacquier’s own post on Linked In. Most recently, Jacquier worked for nearly three years at Carrefour as director of strategic marketing, brand and media, Carrefour France and group. ...
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News briefsPádel Village returns to ISPO Munich
According to CMDsport, the Padel Village, not seen since its inaugural years of 2014 and 2015, is making a return at this year’s ISPO Munich, scheduled for Nov. 28-30. The representative of the trade show in Spain, Martina Claus, believes that the market for pádel was at the time insufficiently ...
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News briefsSuuntoPlus Guides bring new, dynamic features to Suunto watches
About ten years after Suunto’s first app platform, Suunto AppZone, the Finnish GPS sports watch and dive computer specialist is now bringing the new SuuntoPlus Guides to its Suunto 9, Suunto 5 and Suunto 3 watch models. The new SuuntoPlus Guides provide athletes with personalized real-time guidance from their favorite ...
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News briefsAsics researches impact of physical exercise on mental state
In the ongoing Asics’ Uplifting Minds study, research conducted over a period of eight months and with thousands of participants so far, the brand has found a significant impact of physical inactivity on the participants’ minds. Part of the study was the ”Mind Race”, an experiment for which regular exercisers ...
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News briefs
Padel Nuestro to sponsor racquet-sports academy
According to CMDsport, Padel Nuestro has struck a deal with Equelité JCF – Sanyo Padel Academy to sponsor its Área de Pádel and all events held there. Run by former professional tennis player Juan Carlos Ferrero and current World Padel Tour (WPT) player Sanyo Gutiérrez, the academy is among the ...
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News briefsFootwear start-up Hylo raises €2.9 million for low-CO2 vegan shoes
The U.K.-based brand Hylo Athletics, co-founded by ex-football professional Michael Doughty in 2020, has secured €2.9 million in a Series A funding round for its vegan-friendly sneakers that are made with natural rubber, cotton, algae and corn fiber. The company claims the “corn runners” have a 52 percent lower carbon ...
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News briefsAdidas to revamp its club, reissues NFTs
Adidas will be holding a weeklong celebration, on April 1-7, through Confirmed, its app for the sale of exclusive products. So-called ”Members Week” will see a number of launches, among them that of the adiClub, a revision of the former Creators Club, running on a point system and providing access ...
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News briefsFitnessConnected, therapie München and ISPO Munich cooperate
In November, FitnessConnected and therapie München will coincide at the same time as ISPO Munich. The cooperation of the three trade shows includes clear focal points: FitnessConnected will concentrate on the topic of “commercial fitness” in a dedicated trade show hall, ISPO Munich will feature the topic of “home fitness” ...
